01.05.2006 12:02:00

From the Computer Screen to the TV Screen: Home Made Simple Comes to TLC in New Original Series

CINCINNATI and SILVER SPRING, Md., May 1, 2006 /PRNewswire/ -- The Learning Channel (TLC) wants to spice up your Sunday afternoon by bringing the popular HOME MADE SIMPLE(TM)(R) brand and website to life as a new television series. Premiering Sunday, June 4 at 1 PM ET/PT, the 13-episode series is based on the easy home style principles featured on the popular homecare website, http://www.homemadesimple.com/, supported by The Procter & Gamble Company . Traveling around the country to simplify, organize and improve the lives of homeowners everywhere, organizational expert June Saruwatari, master carpenter Scott McCray and a team of guest experts work with viewers who nominate a friend they feel is deserving of a visit from HOME MADE SIMPLE. From families dealing with triplets, to women returning to the work force, our HOME MADE SIMPLE mavens surprise families and show them how to organize their home, create simple meals and celebrate living.

Home Made Simple, launched in 2000, is an online information center and monthly interactive newsletter which provides simple solutions to help improve lives and create homes people love to live in. Subscribers to the free monthly e-newsletter are also among the first to know about innovative home projects and can even buy new products from sponsoring brands and companies months before they are available in stores.

Home Made Simple continues to provide innovative solution for member subscribers, adding music downloading in December 2005 via a partnership with PassAlong.

"TLC is a leader in the home programming category and we are pleased to bring a very respected source of home information from the web to daytime TV. We know that our viewers are eager to learn about ways to create a peaceful and streamlined home, and this original series provides the exact know-how to do so," said Discovery Networks Vice President, Production for Daytime and Fringe, Deborah Adler Myers.

Maurice Coffey, Marketing Director for Home Made Simple, said, "We are committed towards building upon the strong relationship and trust we have with our subscribers, by continuing to provide her the types of information and help she is looking for in her efforts to be everywhere, and do everything for everyone in her family and her home. She has told us she wants access to this information when and where it is most relevant and when she has time to consume it. We have worked with TLC in the past and have had great success, we are extremely excited and confident that TLC will do great things with the brand."

TLC's HOME MADE SIMPLE television series will travel the country identifying homeowners who are in need of some simple solutions to everyday or unusual problems. Nominated families include newly divorced moms challenged with starting over, a young new mother of twins that recently took on caring for her ailing mother, and a family with a spouse returning home from the military. In each episode, "organizing maniac" June Saruwatari leads the team to their goals and along the way, surprises our families with new appliances or general home improvements to make their lives simpler. Families are also treated to special visits from "surprise guests" along the way. After each episode, viewers can go online to homemadesimple.com to learn more valuable tips on how to create their own HOME MADE SIMPLE.

HOME MADE SIMPLE is produced for TLC by Discovery Production Group. Sara Kozak is executive producer for Discovery Production Group and Deborah Adler Myers is executive producer for TLC.

About TLC:

TLC is the only television network dedicated to lifelong learning for viewers who want to grow up, not old. Featuring programming that explores life's key transitions and turning points, TLC presents high-quality, relatable and authentic personal stories. TLC connects more than 94 million homes in North America to the human experience with life's lessons you can't learn from books. TLC is a property of Discovery Communications, the leading global real-world media and Entertainment Company. Discovery has grown from its core property, the Discovery Channel, first launched in the United States in 1985, to current global operations in more than 160 countries and territories with 1.3 billion cumulative subscribers. DCI's over 90 networks of distinctive programming represent 25 network entertainment brands. DCI's other properties consist of Discovery Education and Discovery Commerce, which operates 120 Discovery Channel Stores. DCI also distributes BBC America in the United States. DCI's ownership consists of four shareholders: Discovery Holding Company (Nasdaq: DISCA; DISCB), Cox Communications, Inc., Advance/Newhouse Communications and John S. Hendricks, the Company's Founder and Chairman.

About Procter & Gamble

Three billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers(R), Tide(R), Ariel(R), Always(R), Whisper(R), Pantene(R), Mach3(R), Bounty(R), Dawn(R), Pringles(R), Folgers(R), Charmin(R), Downy(R), Lenor(R), Iams(R), Crest(R), Oral-B(R), Actonel(R), Duracell(R), Olay(R), Head & Shoulders(R), Wella, Gillette(R), and Braun. The P&G community consists of almost 140,000 employees working in over 80 countries worldwide. Please visit http://www.pg.com/ and http://www.homemadesimple.com/ for the latest news and in-depth information about P&G and its brands.

CONTACT: Procter & Gamble Anna Burdick: 513-983-4380 burdick.am@pg.com The Learning Channel Kristin Brown: 240.662.5415 Kristin_Brown@discovery.com

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