16.03.2007 01:38:00
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Starbucks Foundation Awards US$2 Million to Help Bring Clean Water to Communities around the World
To commemorate World Water Day and raise awareness for the more than 1.1
billion people worldwide who lack access to clean drinking water,
Starbucks Coffee Company (NASDAQ:SBUX) today announced two US$1 million
grants that will each benefit water programs in India and Kenya.
For each bottle of Ethos™ water purchased in
Starbucks U.S. Company-operated stores, US$0.05 is contributed to the
Ethos Water Fund at the Starbucks Foundation. These funds support
Starbucks goals of contributing at least US$10 million by 2010 to
nonprofit organizations that are helping to alleviate the world water
crisis.
"By purchasing Ethos™
water, customers have been part of this opportunity to make a difference
in the lives of children and their communities around the world who need
access to clean water,” said Jim Donald,
Starbucks president and ceo. "Starbucks hopes
to help raise awareness and be a significant collaborator in support of
solutions to help alleviate the world water crisis.”
Today’s announced grants from the Ethos™
Water Fund of The Starbucks Foundation include:
India –
Working through WaterAid, a US$1 million grant will help develop an
integrated approach to water and sanitation-related health problems
for an estimated 120,000 beneficiaries living in 80 rural villages and
40 urban slums in the central state of Madhya Pradesh.
Kenya –
Working through International Medical Corps, a US$1M grant will help
improve the overall health status of vulnerable communities in Samburu
through the provision of water, hygiene, and sanitation services –
this includes a targeted goal of reaching 45,000 beneficiaries.
Also, on March 22 and 24, Starbucks will be inviting partners
(employees) and customers to take part in World Water Day activities and
events in 26 cities in the U.S. and Canada. Participants across the
country will recognize this day by attending Walks for Water and World
Water Day Film Screenings. Walks for Water are intended to symbolize the
difficult struggle that women and children in developing countries
undertake on a daily basis to obtain drinking water for their families.
In some cities there were will be film screenings of "Running
Dry” and "One Water”
to help educate and inspire people to learn more about the world water
crisis.
World Water Day events are free and open to the public and will take
place in Atlanta; Baltimore; Boston; Calgary; Charlotte, N.C.; Chicago,
Columbus, Ga.; Dallas, Detroit, Hartford, Conn.; Houston; Indianapolis;
Los Angeles; Miami; Minneapolis; New York; Philadelphia; Portland, Ore.;
Raleigh, N.C.; San Francisco; Seattle; St. Petersburg, Fla.; Tacoma,
Wash.; Toronto, Vancouver, B.C.; and Washington, D.C. Event details as
well as information about World Water Day and the world water crisis are
available online at www.worldwaterday2006.org.
World Water Day
Designated by the United Nations General Assembly in 1993, World Water
Day is intended to call attention to the world water crisis, a plight
that affects nearly 20 percent of the world’s
total population1 and is arguably the largest global public health issue of our time.
Experts estimate that a child dies every 15 seconds from a water-related
disease.2 Because access to clean water is a
basic, daily necessity, getting water is one of the most important and
time-consuming responsibilities undertaken by millions of women and
children around the world. Forty billion working hours are spent
carrying water each year in Africa.3 In
addition, the world water crisis is a major obstacle that inhibits
progress on a wide range of other development issues related to
improving human welfare, such as poverty alleviation, health care,
education, and economic prosperity.
Ethos Water
Ethos water, part of Starbucks Corporation brand portfolio, is the
natural spring water that helps children around the world get clean
water. Ethos water was founded in March 2002 and acquired by Starbucks
in April 2005. For each bottle of Ethos™
water purchased in Starbucks U.S. Company-operated stores, US$0.05 and
CDN$0.10, is contributed to the Ethos Water Fund of The Starbucks
Foundation. These funds are contributed to non-profit organizations that
are helping to alleviate the world water crisis.
Starbucks Foundation
Starbucks Foundation has maintained a focus on improving young people’s
lives by supporting literacy programs for children and families. To
date, the Foundation has provided over $12 million to more than 700
youth focused organizations in the United States and Canada.
About Starbucks
Starbucks Coffee Company provides an uplifting experience that enriches
people’s lives one moment, one human being,
one extraordinary cup of coffee at a time. To share in the experience,
visit www.starbucks.com.
1 www.Water.org "To Fetch a Pail of Water” 2 WaterAid
3 WaterPartners International
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Aktien in diesem Artikel
Starbucks Corp. | 89,93 | 0,39% |
Indizes in diesem Artikel
NASDAQ Comp. | 19 161,63 | -1,63% | |
S&P 500 | 5 827,04 | -1,54% | |
NASDAQ 100 | 20 847,58 | -1,57% |