17.09.2007 12:30:00

n2N Commerce Teams with Adobe to Define Cross-Channel Commerce User Experience

n2N Commerce, provider of the only cross-channel, on-demand commerce platform designed for large, multichannel retailers, today announced it is teaming with Adobe Systems Incorporated (Nasdaq: ADBE) to redefine cross-channel commerce for retailers and consumers. The combination of Adobe’s unparalleled expertise in user experience technology and n2N’s mastery of large-scale retailing will bring rich Internet applications (RIA) to high-profile, transaction heavy business applications that enable dynamic cross-channel retailing. n2N’s on-demand platform includes eCommerce, contact center sales and service, in-store sales, and order management applications, all under the control of a cutting-edge cross-channel retail workbench. By leveraging Adobe Flex technology, the n2N platform will offer high-performance, intuitive RIA user experiences to all business constituencies – merchants, marketers, planners, contact center agents, and in-store sales reps, enabling them to take cross-channel retailing to new levels of sophistication. "Our relationship with Adobe is a great example of how n2N drives innovation and cost reduction for large retailers,” said Ruben Pinchanski, co-founder and CEO, n2N Commerce. "With Adobe’s Flex technology, our cross-channel capabilities will be surfaced to all users through a state-of-the-art RIA user interface. Productivity goes up, training time does down, customers receive new levels of service, and executing complex tasks like merchandising and marketing millions of SKUs across channels becomes possible, driving revenue growth.” The n2N SaaS platform delivers continuous innovation and cost-reduction to large multichannel retailers. The platform weaves together configurable Web 2.0 applications and breakthrough personalization technology so retailers can deliver strongly-branded consumer experiences across channels, without costly customization. Victoria’s Secret Direct will begin running its $1.4 billion business on n2N’s platform in early 2008. "Adobe is excited to work with n2N to take cross-channel commerce to a new level,” said Michele Turner, vice president of product management and marketing, Platform Business Unit at Adobe. "With Flex and n2N, we are creating a scalable, high performance solution that is delivered on-demand in a software-as-a-service model.” About n2N Commerce n2N Commerce provides the industry's first cross-channel on-demand commerce solution designed for large multichannel retailers. n2N opens a new era of innovation, cost-containment, and channel synchronization, through its inherently cross-channel retail platform that is highly scalable and reliable, and architected to deliver ongoing competitive advantage to large multichannel retailers.

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