13.03.2006 22:24:00

Kodak Products Win Two Leading Awards for Innovation; EASYSHARE V570 Camera Hailed as 'Simply Ingenious' at CeBIT; KODAK Scan Station 100 Document Scanner Captures Recognition in Debut

Eastman Kodak Company has again been recognized for itsproduct design prowess, marking 10 awards for product design,leadership and innovation since the start of 2006.

CHIP, the German personal computing and information technologymagazine, has recognized the KODAK EASYSHARE V570 dual-lens digitalcamera for innovation, style, and performance. The magazine announcedits "CHIP Award for Innovations in Digital Photography" last week atthe international CeBIT trade fair in Hannover, Germany.

In Washington, D.C., the new KODAK Scan Station 100 captured theGovernment Computer News Best of FOSE Award in its debut at theFederal Office Supplies Expo (FOSE). GCN is a leading source ofinformation for the government technology community published byPostNewsweek Tech Media, which is the organizer of the exposition anda wholly-owned media subsidiary of The Washington Post Company.

"We've made product innovation a primary driver of our designinitiatives at Kodak," said Paul W. Porter, Director of CorporateDesign & Usability at Kodak. "In each of these awards, the judges havecited Kodak's ability to design innovative technology that trulydifferentiates our products from others in the marketplace."

The CHIP recognition was part of the "CeBIT Highlights" awards forthe best and most innovative new products at the trade fair. Theeditors of the magazine chose winners in five categories, andrecognized the KODAK V570 camera as the top innovative product indigital photography. Other category winners included Intel, T-Mobile,Texas Instruments, and Microsoft.

CHIP's panel of judges lauded the KODAK V570's unique dual-lenstechnology as a "simply ingenious" solution to the needs ofpicture-takers who prefer both wide-angle and zoom capability in asingle camera. Using proprietary KODAK RETINA Dual Lens technology,the KODAK V570 camera packs an ultra-wide angle lens (23 mmequivalent) and an optical zoom lens (39-117 mm) into a stylish sleekblack camera body. The camera includes two five-megapixel imagesensors - one for each lens.

"We're thrilled that the EASYSHARE V570 captured the imaginationof CHIP's judges at CeBIT," said Mary Hadley, general manager ofdigital cameras for Kodak's Consumer Digital Imaging Group. "Thisrecognition is a reflection on the innovative design and technologythinking that our team applied to bring this breakthrough camera tomarket."

Other awards earned by Kodak so far this year include:

-- The KODAK EasyShare V570 and EasyShare Photo Printer 500 earned top honors at the Consumer Electronics Show (CES);

-- At PMA, the photo-retailing trade show, Kodak earned the Digital Imaging Marketing Association's (DIMA) award for the KODAK Picture Center G4 digital printing kiosk;

-- The red dot Design award for three EASYSHARE cameras, the P850 and EASYSHARE ONE, as well as the EASYSHARE V570;

-- The iF Product Design award for the KODAK DIRECTVIEW DR 7500 System, along with the EASYSHARE P850 and P880 digital cameras; and

-- The NAPL Industry Award for Graphic Communications Leadership.

For more information on the EASYSHARE V570 digital camera, pleasevisit www.kodak.com/go/easyshare.

FOSE Best of Show

The KODAK Scan Station 100 was introduced March 6 at FOSE, atechnology tradeshow that serves the government marketplace. The FOSEawards program recognizes the most innovative and well-designed newproducts used in government IT. Award winners were chosen by a panelof editors from Government Computer News (GCN).

The desktop Scan Station 100 quickly and easily turns paperdocuments into digital files that can be simultaneously stored on thenetwork and shared with colleagues across the hall, across the countryand around the world.

"GCN editors reviewed hundreds of new and innovative products,"said Tom Temin, Executive Vice President, Editorial, PostNewsweek TechMedia. "The editors were proud to pick the best of the products fromthe 550 exhibiting companies at FOSE."

Temin added that judges evaluated more than 200 products onusability and specifications, innovation and value, and governmentapplicability. Of these products, 13 were named GCN Best of FOSE andonly two awarded Best of Show - FOSE 2006.

"Because it is both easy to use and produces high quality images,the KODAK Scan Station 100 brings the same one-step simplicity thatpeople appreciate most in our digital cameras and walk-up kiosks tothe office environment," said Roger Markham, Product Marketing Managerfor Distributed Capture Products, US&C, Document Imaging, GraphicCommunications Group. "This is another innovative way for the publicsector to maximize efficiency in its efforts to convert paperdocuments to digital images."

Additionally, the judges cited the color touch screen that enablesScan Station 100 users to convert paper documents - color,black-and-white and grayscale - into digital images for sharing viae-mail, routing to network folders, and sending to networked printersor copiers. Unlike competing products, the Scan Station 100 does notrequire a dedicated computer, additional software or training tooperate because it connects to existing network infrastructure.

The KODAK Scan Station 100 is ideal for use in paper-intensiveoffice environments. Applications include finance, accounting,insurance, healthcare, transportation, law offices, and governmentadministration. For more information on KODAK Scan Station 100, pleasevisit www.kodak.com/go/scanstation.

About Eastman Kodak Company

Kodak is the world's foremost imaging innovator, providing leadingproducts and services to the photographic, graphic communications andhealthcare markets. With sales of $14.3 billion in 2005, the companyis committed to a digitally oriented growth strategy focused onhelping people better use meaningful images and information in theirlife and work. Consumers use Kodak's system of digital and traditionalimage capture products and services to take, print and share theirpictures anytime, anywhere; Businesses effectively communicate withcustomers worldwide using Kodak solutions for prepress, conventionaland digital printing and document imaging; Creative Professionals relyon Kodak technology to uniquely tell their story through moving orstill images; and leading Healthcare organizations rely on Kodak'sinnovative products, services and customized workflow solutions tohelp improve patient care and maximize efficiency and informationsharing within and across their enterprise.

More information about Kodak (NYSE: EK) is available atwww.kodak.com.

(Kodak, EasyShare, EasyShare One, Kodak Retina, Scan Station, andDirectView are trademarks of Eastman Kodak Company.)

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