17.08.2005 15:45:00
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South Carolina Resident Wins $1 Million Prize to Build Dream Home; Alltel Customers Send More Than 71 Million Messages During Sweepstakes
Porta was selected in a random drawing and officially declared thewinner during an event today in Greenville.
"The fact that I have won $1 million has not sunk in and I don'tthink it will for quite sometime," said Lisa Porta. "There is no way Icould possibly thank Alltel and Kyocera enough for literally changingmy life and helping me provide for my family in ways I never dreamedpossible."
Almost 600,000 wireless customers entered the sweepstakes bysending a text message to the number "123456." Once entered, customersincreased their chances of winning every time they sent a text,picture, video or instant message. Participants sent more than 71million messages during the contest, which ran April 15 through July8.
"Text messaging and wireless data services overall continue togrow in popularity as customers realize their convenient benefits andease of use," said Kevin Beebe, group president of operations forAlltel. "Customer response to this campaign blew the roof off ourexpectations and helped propel average revenue per wireless customerin the second quarter to a five-year high."
"There is nothing more enjoyable than being able to help peoplebetter their lives and the lives of their family," said Pennington."That is the reason I was so psyched to work with Alltel and Kyoceraon this awesome promotion. $1 million will certainly go a long way inhelping Lisa build the home of her dreams. I could not be happier forLisa's family."
Alltel presented TXT2WIN in conjunction with Kyocera WirelessCorp., a leading global manufacturer of CDMA wireless phones anddevices, and featured Kyocera products and accessories in thepromotional campaign. Alltel currently offers a wide range of productsfrom Kyocera, including the stylish SoHo KX1, the push-to-talk KX440,and the ultra-fast Passport KPC650 PC card.
"We're thrilled to have worked with Alltel on this great campaign.Kyocera continually strives to simplify people's lives by making makeour phones as easy to use as possible, with the tools they need likereliable voice and text messaging," said Lee Ittner, vice president ofglobal sales and marketing at Kyocera Wireless Corp. "The TXT2WINcontest took that up a notch - having her $1 million dream homecertainly should simplify winner Lisa Porta's life."
In addition to the grand prize of $1 million to build a dreamhome, Alltel also awarded weekly prizes, including payments to cover asingle monthly mortgage or rent payment and gift cards.
Alltel is a customer-focused communications company with more than15 million customers in 36 states and nearly $10 billion in annualrevenues.
Alltel, NYSE: AT
www.alltel.com
Kyocera, NYSE: KYO
www.kyocera-wireless.com
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