17.03.2008 13:02:00
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News Corporation Appoints Matthew Anderson Group Director, Strategy and Corporate Affairs, Europe and Asia
Matthew Anderson has been named Group Director, Strategy and Corporate
Affairs, Europe and Asia of News Corporation. Mr. Anderson joins News
Corporation from British Sky Broadcasting (BSkyB) where he has most
recently served as Group Director, Communications and Brand Marketing.
In his new role, beginning on 15th April, Mr Anderson will report to
James Murdoch, Chairman and CEO, Europe and Asia, News Corporation.
Commenting on today’s appointment, James
Murdoch said: "Matthew’s
considerable experience across Europe and Asia combined with his ability
to help companies stand out and grow will be a huge asset as News Corp
continues its growth in key regions. I am pleased that he will also play
an important role in international strategy at a time of significant
opportunity for the business.”
In this new position, Mr. Anderson will pursue a wide remit supporting
the operations of the company in the areas of marketing, communications,
strategy, corporate and public affairs, and corporate responsibility. In
addition, News International’s Corporate
Affairs function will report directly to him.
Mr Anderson said: "Few companies so
consistently and effectively challenge the status quo as News Corp does.
News is changing the business of media in some of the biggest and most
competitive marketplaces in the world -- from Indian cable television to
the UK newspaper business. I look forward to being part of it.”
At BSkyB, Mr Anderson has overseen a range of corporate affairs and
marketing functions. Mr. Anderson’s
contributions to BSkyB range from helping it become the world’s
first carbon neutral media company to Sky’s
See, Speak, Surf and Believe in better marketing campaigns which have
seen Sky become the fastest growing pay-TV, broadband and telephone
service in the UK. Prior to joining BSkyB, Mr. Anderson held a range of
international roles over 15 years within the Ogilvy family of WPP, the
last of which was Chief Executive, Asia Pacific and EMEA, of Ogilvy
Public Relations Worldwide. In 2005, he was named a Young Global Leader
by the World Economic Forum.
News Corporation (NYSE: NWS, NWS.A; ASX: NWS, NWSLV) had total assets as
of December 31, 2007 of approximately US$69 billion and total annual
revenues of approximately US$31 billion. News Corporation is a
diversified entertainment company with operations in eight industry
segments: filmed entertainment; television; cable network programming;
direct broadcast satellite television; magazines and inserts; newspapers
and information services; book publishing; and other. The activities of
News Corporation are conducted principally in the United States,
Continental Europe, the United Kingdom, Australia, Asia and the Pacific
Basin.
A photograph of Matthew Anderson is available on request. +44 20 7782
6019
Registered office: 1 Virginia Street, London E98 1XY Registered number 81701 England Switchboard: 020 7782 6000
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