NECKY(R) ELIZA(TM) ULTRALITE Honored by PADDLER MAGAZINE

JOHNSON OUTDOORS INC. (Nasdaq: JOUT), a global leader in outdoor recreational products, today announced that the Company’s NECKY® ELIZA™ ULTRALITE kayak was honored by PADDLER® MAGAZINE with a 2008 Paddler’s Pick Award. The award recognizes the top kayaks and paddling accessories from the world’s leading outdoor manufacturers and gives the nod to the NECKY® ELIZA™ ULTRALITE’s innovative, women specific female friendly design. Engineered by and for women – the Eliza’s™ wider cockpit is shaped for a woman’s curves and its shorter length simplifies spray skirt installation and removal. One of the lightest women’s kayaks on the market, the 40 pound Eliza’s™ continuous cored construction creates a stiff and light hull to maximize speed and reduce drag – making it easy to maneuver on and off the water. "The NECKY® ELIZA™ sets a new standard in touring kayaks for women who love to paddle,” said Sara Knies, Director of Paddle Sports Marketing for Johnson Outdoors. "We’re thrilled that the editors of PADDLER® MAGAZINE recognized the Eliza™ as the right fit for women who are serious about their time on the water. And we are equally proud to donate one percent of gross sales from all our NECKY® and OCEAN KAYAK™ women specific kayaks to the Breast Cancer Fund.” ABOUT NECKY® ELIZA™ ULTRALITE Johnson Outdoors’ NECKY® ELIZA™ ULTRALITE’s innovative design and cutting-edge materials optimize hull speed and reduce drag for an amazing on-water experience. The fiberglass lay-up creates one of the lightest women’s kayaks on the market and the shallow V-shaped hull provides outstanding balance between tracking and maneuverability. Visit NECKY® at http://www.neckykayaks.com ABOUT PADDLER® MAGAZINE PADDLER magazine’s 16th Annual Buyer’s Guide for paddling enthusiasts includes editor’s top picks for recreational boats and accessories. Published six times a year, with a circulation of 44,000 and 3.5 readers per copy, PADDLER® MAGAZINE features stories on paddling skills, locations, gear reviews, environmental issues, industry updates and profiles of leading paddlers. ABOUT JOHNSON OUTDOORS INC. Johnson Outdoors is a leading global outdoor recreation company that turns ideas into adventure with innovative, top-quality products. The company designs, manufactures and markets a portfolio of winning, consumer-preferred brands for paddling, fishing, boating, diving and camping. Johnson Outdoors' familiar brands include, among others: Old Town® canoes and kayaks; Ocean Kayak™ and Necky® kayaks; Lendal® paddles; Carlisle® and Extrasport® paddling accessories;; Minn Kota® motors; Cannon® downriggers; Humminbird® fishfinders; GeoNav® chartplotters; SCUBAPRO® UWATEC® and Seemann® dive equipment; Silva® compasses; Tech4O® digital instruments; and Eureka!® tents. The Company has more than 1,400 passionate employees across its 23 locations around the world. Enjoy our Spirit of Adventure at http://www.johnsonoutdoors.com