MedAssets 2010 Business & Technology Forum Fosters Healthcare Innovation, New Product Introductions

MedAssets, Inc. (NASDAQ: MDAS) is hosting its 2010 Business & Technology Forum this week in Orlando, Fla., bringing together healthcare providers and suppliers from across the country to foster innovation and collaboration needed to thrive in a reformed healthcare environment. The ninth annual event is focused on identifying new solutions that can be brought to market quickly through MedAssets’ group purchasing organization (GPO) contract portfolio to help reduce healthcare costs and improve the quality of patient care. "Achieving the goals of healthcare reform requires greater industry collaboration and transparency, both key focus areas of our annual Business & Technology Forum,” said John Bardis, chairman, president and CEO, MedAssets. "By working together with suppliers and our customers, we can foster innovation, introduce healthcare providers to new products and services that can help them improve their financial, clinical and operating results in a challenging environment.”

Highlights of the three-day forum include:

• MedAssets Advisory Committee Meetings to foster collaboration among peers, promote transparency and discuss solutions that drive operational efficiency and address clinical utilization
• IDN Reverse Supplier Fair, which gives MedAssets’ contracted suppliers and IDN Supply Chain Executive Leaders the ability to network
• Supplier Business Forum, helping suppliers learn best practices for marketing their solutions to healthcare providers and build their businesses

MedAssets’ annual event also focuses on promoting new product development in the Technology & Innovation Forum, which features more than 60 suppliers seeking feedback on their products and services for national review and contract consideration regardless of a company’s size or scope of services. Participating products and services are evaluated based on their capabilities to improve patient care, add efficiency to the healthcare delivery process and fulfill a need to the healthcare industry, such as environmentally-friendly solutions. MedAssets’ advisory committee members provide direct input regarding adoption of these emerging solutions into MedAssets’ contract portfolio, and solutions receiving the highest scores are then made available to more than 40,000 MedAssets healthcare provider customers in the acute and non-acute care markets.

About MedAssets

MedAssets partners with healthcare providers to improve financial strength by implementing spend management and revenue cycle management solutions that help control cost, improve margins and cash flow, increase regulatory compliance and optimize operational efficiency. MedAssets serves more than 125 health systems, 3,300 hospitals and 40,000 non-acute healthcare providers. For more information, go to www.medassets.com.

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