09.10.2007 14:06:00

Kevin Kay Promoted to King of All Men!

NEW YORK, Oct. 9 /PRNewswire/ -- Veteran cable executive Kevin Kay has been named president, Spike TV, it was announced today by Doug Herzog, president, MTVN Entertainment Group, to whom Kay will report. Kay, who is New York-based, previously served as general manager and executive vice president of Spike TV since October 2005. In his new role as president, Kay will oversee all original series development, serving as the driving force behind the creative direction of the network. He will continue to oversee production of specials and sports programming, as well as the marketing, corporate communications, research, on-air promotions, online and production departments.

(Logo: http://www.newscom.com/cgi-bin/prnh/20060322/NYW096LOGO )

"Kevin has demonstrated incredible leadership, vision, and creativity in the evolution of Spike TV into the vibrant entertainment destination for men it is today," said Herzog. "His numerous successes thus far, including igniting the UFC-phenomenon by launching 'The Ultimate Fighter,' are a testament to his foresight in creating brand-defining hit programming for guys."

Prior to his GM role, Kay was executive vice president, programming and production, responsible for production and original series development for the network. He oversaw the network's original series including the wildly popular Ultimate Fighting Championship(R) franchise, "TNA iMPACT," "Pros vs. Joes," "MXC," the original "Joe Schmo" and tent-pole events including the "Spike TV Video Game Awards," "Scream," and "Guy's Choice." This past June, he oversaw the launch of the critically-acclaimed event series, "The Kill Point."

Before joining TNN (which was later re-branded as Spike TV) in 2003, Kay served as executive vice president, production and original series development for Nickelodeon, Nick At Nite and TV Land. He was responsible for Nickelodeon's ongoing program development and current series production activities. He oversaw the development of many Nickelodeon hits, including the animated smash hit "SpongeBob SquarePants" and "The Fairly OddParents" as well as "All That," "The Brothers Garcia," "The Amanda Show," "Kenan & Kel," "The Nick Cannon Show" and "Jimmy Neutron."

Kay first joined Nickelodeon as executive in charge of production of the critically-acclaimed series, "The Adventures of Pete & Pete" and managed production of "Weinerville" and the award-winning series, "Wildside." He also provided the creative leadership in the development of such classic Nickelodeon series as "Kenan & Kel" and "All That."

Before joining Nickelodeon, Kay had a development deal with HBO Downtown Productions. He is the recipient of numerous honors, including two local Emmy Awards for "New York at Night" and two Cable ACE awards for the Nickelodeon series "The Adventures of Pete & Pete."

Spike TV is available in 93.6 million homes and is a division of MTV Networks. A unit of Viacom , MTV Networks is one of the world's leading creators of programming and content across all media platforms.

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