11.03.2008 23:15:00
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Dolby Unveils the Next Generation of Great Sound on the PC
Dolby Laboratories, Inc. (NYSE:DLB) today marked the next step in its
mission to enhance the entertainment experience on PCs with the release
of its next-generation PC Entertainment Experience program, a suite of
Dolby® audio
postprocessing and connectivity technologies designed to enhance the
listening experience for consumers.
Dolby launched the Dolby PC Entertainment Experience program more than
four years ago to give people the freedom and flexibility to enjoy
surround sound in a variety of playback environments. Dolby has expanded
its PC Entertainment Experience program to offer new ways to enhance and
control listening experiences on the PC.
"Sound is an essential ingredient for the
entertainment experience, and today millions of people worldwide are
using their PCs to enjoy music, movies, and games,”
said Keith Kowal, Marketing Manager, PC Business, Dolby Laboratories. "People
expect great sound, but they also want a simple and enjoyable way to
experience it. The latest version of the PC Entertainment Experience
program gives PC makers a powerful way to integrate the same features,
performance, and flexibility found in the most popular consumer
electronics devices.”
The latest updates to the Dolby PC Entertainment Experience program
consist of second-generation Dolby Home Theater®,
which places listeners in the middle of the action, giving their PCs a
powerful set of tools to deliver a cinema-style experience in vivid
surround sound, and second-generation Dolby Sound Room®,
which delivers a stunning personal listening experience from any pair of
speakers or any set of headphones and is ideal for environments where
using surround sound speakers is not practical.
Among the updates to the Dolby PC Entertainment Experience program is
Dolby Control Center, a user-friendly graphic interface that makes it
easy to configure and control the listening experience. Developed by
Dolby with the close cooperation of leading codec makers, Dolby Control
Center features simple onscreen controls and interactive visuals for
selecting speakers and fine-tuning surround sound effects.
-- Second-generation Dolby Home Theater now offers the
following:
-- New -- Sound Space Expander is a sound stage enhancer
that
produces a wide stereo image and in the process improves the
separation of instruments without diminishing the center of
the mix.
-- New -- Natural Bass is a bass enhancement system for
speakers
and headphones that provides up to an octave of downward
extension in the bass response of most speakers.
-- New -- Dolby Pro Logic(R) IIx creates a vivid 7.1-channel
surround sound experience from any stereo (two-channel), 5.1,
or 6.1 movie, music, TV, or game audio source.
-- Dolby Digital Live converts any audio signal from a PC
or game
console into Dolby Digital for easy connection to home theater
systems through a single digital cable.
-- Dolby Headphone technology creates a personal surround
sound
experience using any set of headphones and makes listeners
feel like the action is happening all around them.
-- Second-generation Sound Room now offers the following:
-- New -- Sound Space Expander is a sound stage enhancer
that
produces a wide stereo image and in the process improves the
separation of instruments without diminishing the center of
the mix.
-- New -- Natural Bass is a bass enhancement system for
speakers
and headphones that provides up to an octave of downward
extension in the bass response of most speakers.
-- Dolby Headphone technology creates a personal surround
sound
experience using any set of headphones and makes listeners
feel like the action is happening all around them.
About Dolby Laboratories
Dolby Laboratories (NYSE:DLB) develops and delivers products and
technologies that make the entertainment experience more realistic and
immersive. For more than four decades, Dolby has been at the forefront
of defining high-quality audio and surround sound in cinema, broadcast,
home audio systems, cars, DVDs, headphones, games, televisions, and
personal computers. For more information about Dolby Laboratories or
Dolby technologies, please visit www.dolby.com.
Certain statements in this press release, including statements regarding
the performance and capabilities of the next generations of Dolby Home
Theater and Dolby Sound Room technologies, the potential benefits that
manufacturers and consumers may derive from the incorporation of these
technologies into PCs, and the anticipated market acceptance of updates
to Dolby's PC Entertainment Experience licensing program, are
"forward-looking statements" that are subject to risks and
uncertainties. These forward-looking statements are based on
management's current expectations. The following important factors,
without limitation, could cause actual results to differ materially from
those in the forward-looking statements: risks associated with building
system integrators; customer and consumer acceptance of and demand for
PCs with high-quality sound capabilities in general, and for Dolby Home
Theater and Dolby Sound Room technologies in particular; risks
associated with successfully incorporating Dolby technologies into PCs;
rapid changes in technical requirements for the PC sound technology
market and for high-quality audio technologies generally; risks
associated with having Dolby technologies adopted as industry-standard
technologies; competition risks; and other risks detailed in Dolby's
Securities and Exchange Commission filings and reports, including the
risks identified under the section captioned "Risk Factors" in its most
recent Periodic Report on Form 10-Q or 10-K. Dolby disclaims any
obligation to update information contained in these forward-looking
statements whether as a result of new information, future events, or
otherwise.
Dolby, Dolby Home Theater, Pro Logic, Sound Room, and the double-D
symbol are registered trademarks of Dolby Laboratories. S08/19441 DLB-G
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