04.02.2005 17:32:00
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Dix & Eaton Adds Nine Clients
CLEVELAND, Feb. 4 /PRNewswire/ -- Dix & Eaton Incorporated announced today the recent addition of nine clients, based in six states and the United Kingdom.
"This group of new clients reflects the continuation of a momentum of new business that began late last year," said Chaikin. "These clients are diverse both geographically and in the nature of their businesses. Clearly, two-time recognition as the nation's best mid-sized firm and our leadership roles in the profession have resulted in companies reaching for us and in broader appreciation of our capabilities."
The newest clients are: - ICI Paints (Berkshire, U.K.) -- Dix & Eaton has been named trade agency of record and is proceeding with a marketing communications program surrounding ICI's acquisition of the Kelly-Moore paint line, utilizing advertising and public relations to help incorporate the acquired brands into the ICI stable of products. ICI Paints consists of the Glidden, Dulux, Ralph Lauren and other DIY and professional coatings brands. - Aleris International, Inc. -- D&E is working with the management team as the company ramps up investor relations and other communications activities following the completion of the merger between Commonwealth Industries and IMCO Recycling Inc., which created the new company. Aleris, which relocated its headquarters to the Cleveland area, has pro-forma revenues of more than $2 billion. The company is a global leader in aluminum recycling and one of the leading U.S. producers of rolled aluminum sheet. - Jackson Hewitt (Parsippany, N.J.) -- A spin off from $28 billion conglomerate Cendant Corporation, the nation's second-largest tax preparation business engaged D&E to guide it through its early stages as an IPO and new public company. Jackson Hewitt continues to engage D&E as counselors for its ongoing investor relations program. - ON Semiconductor (Phoenix) -- Dix & Eaton is the national agency of record for this $2 billion semiconductor manufacturer, formerly a wholly owned subsidiary of Motorola, Inc., and is helping to cultivate stronger relationships with both the trade and national business press. - Yellow Roadway (Overland Park, Kans.) -- Dix & Eaton has established a relationship as a public relations and crisis management partner with this newly combined provider of international transportation services, keeping intact a long-time association with the former Roadway Corporation. - Direct Energy/Centrica NA (Houston) -- One of the world's largest utility providers, the U.K.-based Centrica -- under the Direct Energy brand -- is aggressively moving into Ohio and has selected Dix & Eaton as its on-the-ground PR counsel. - Exel (London, England) -- The $6 billion international shipping, logistics and supply chain management firm has selected D&E to assist in marketing and media relations programs for several of its business units. - Trans European Securities (Bolton, U.K.) -- D&E will be serving as communications and community relations partner as this British-based developer undertakes a major complex in Lorain County, Ohio. - Adelphia Communications - Northern Ohio Region (Cleveland) -- D&E is serving as a communications partner for a proactive media relations program.
Dix & Eaton, a public relations and investor relations specialty firm, partners with client management teams to harness the power of communications to significantly improve performance. It does so by jointly building the messages and communications platforms that over time positively shape the attitudes and behaviors of an organization's key stakeholder groups -- investors, customers and employees. The firm has specialty practices in investor relations, marketing communications, employee communications, crisis management, media relations and transaction communications. Founded in 1952, Dix & Eaton today is the largest employee-owned PR and IR firm in the United States, with strategic partners in 45 markets of importance around the world. For more information, visit http://www.dix-eaton.com/ .
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