04.10.2005 15:32:00
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Borders Books & Music and Waldenbooks Stores to Honor Educators During Special Savings Days Oct. 14-18
Throughout the five-day event, educators will receive a 25 percentdiscount on most regularly priced items(a) in Borders and Waldenbooksstores. In addition, they will receive free gifts and resourcematerials, as well as the opportunity to attend a host of specialevents in a variety of Borders stores nationwide featuring celebrityauthors, musicians, artists and performers including:
-- Singer Gloria Estefan, who will appear Oct. 15 at 10 a.m. CDT at Borders on North Michigan Avenue in Chicago.
-- Actor and author John Lithgow, who will appear Oct. 14 at 1 p.m. at Borders in the Time Warner Center at Columbus Circle in New York.
-- Sports figure Bill Romanowski, who will appear Oct. 17 at 8 p.m. at Borders in Westbury, New York.
-- "Food Network" host Giada De Laurentiis, who will appear Oct. 17 at noon at Borders in Monroeville, Penn., near Pittsburgh.
-- Children's author Jan Brett, who will appear Oct. 16 at 10 a.m. CDT at Borders in Champaign, Ill.
-- Young Adult and Horror genre author Clive Barker, who will appear Oct. 18 at 7 p.m. at Borders in the Time Warner Center at Columbus Circle in New York.
-- Film director John Waters, who will appear Oct. 18 at 7 p.m. at Borders in Timonium, Maryland near Baltimore.
-- Country music singer Wynonna Judd, who will appear Oct. 14 at 7 p.m. CDT at Borders on North Michigan Avenue in Chicago.
To kick off the celebration all Borders stores nationwide willhost a special reception, Friday, Oct. 14, from 4 p.m. to 8 p.m., wheneducators will be treated to live music, giveaways, and refreshments.In addition to the Friday night receptions and visits by nationalcelebrities, local music performances, author events and otheractivities will be held throughout the kick-off weekend.
Borders and Waldenbooks stores also have a year-round educationalsales program giving educators special services such as free pricequotes, discounts on purchases for classroom use, and assistance inbuilding classroom title lists. In addition, Borders and Waldenbooksoffer pre-bound "turtleback" titles with a lifetime guarantee at acompetitive discount for those books that need a long shelf life.Finally, specially trained corporate sales representatives andcoordinators are available in most Borders stores to provideyear-round educator support. For more information about this program,please call the store nearest you or go towww.bordersstores.com/corporatesales.
Borders and Waldenbooks stores have selected educators for specialdiscounts and services because according to a national survey oneducator buying trends, on average, two thirds of educators teachingkindergarten through 12th grade spend $400 a year of their own moneyon books, puzzles and other supplies for their classrooms.(b) Bordersand Waldenbooks can help make these purchases more affordable andprovide educators with the opportunity to enjoy special events andsavings as a reward for their tireless commitment all year long.
About Borders Group
Borders Group, Inc. (NYSE:BGP) is a leading global retailer ofbooks, music and movies with 2004 revenues of $3.9 billion.Headquartered in Ann Arbor, Mich., the company employs approximately34,000 people worldwide. Borders Group operates more than 460 Borderssuperstores and approximately 650 Waldenbooks stores throughout theU.S. In addition, the company operates 49 Borders superstores outsidethe U.S., as well as 33 Books etc. stores located throughout GreatBritain. Borders Group has also acquired Paperchase Products Limited,a leading stationery retailer based in London, England with more than70 locations in the U.K. Teamed with Amazon.com, online shopping isavailable through Borders.com (www.borders.com) and Waldenbooks.com(www.waldenbooks.com). More detailed information on the company isavailable at www.bordersgroupinc.com. Information regarding Bordersstore locations, in-store events and title reservation is availablethrough www.bordersstores.com.
(a)Discount for "Educator Savings Days" applies to the regularprice. Excludes all food and beverage items and cafe merchandise.Discount on DVDs is 20%. Discount on video games and electronics is10%. Also excludes previous and online purchases, gift cards,periodicals, comics, shipping, and non-stock special orders. May notbe combined with coupons, Borders Rewards offers, and standard groupdiscounts.
(b)Source: "Educator Buying Trends: A National Survey (2002),"Market Data Retrieval.
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