03.11.2008 12:55:00
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Salesgenie.com Demonstrates Salesgenie on Force.com at Dreamforce 2008
Salesgenie.com® (an infoGROUP™ company) (NASDAQ: IUSA), the leading provider of online solutions for sales effectiveness management announced today the availability of direct sales lead delivery from its online service, Salesgenie, into Salesforce CRM through the Force.com platform. The resulting solution helps sales professionals more quickly zero in on new prospects that are just like their best customers to spend less time prospecting and more time selling. By leveraging the Force.com platform, sales leads can be automatically loaded from Salesgenie into Salesforce CRM, feeding new prospects directly into the sales funnel.
The announcement was made today at Dreamforce ’08, salesforce.com’s user and developer conference. Demonstrations of the application built on Force.com will be shown throughout the conference at booth #714.
Salesgenie offers fast, online access to the most accurate sales leads in the industry. The service allows account managers to identify the key characteristics of their best opportunities by identifying specific criteria or identifying customer examples. Salesgenie delivers a key advantage to sales professionals targeting SMBs, enterprise line-of-business, or branch offices by providing detailed information that helps them reach functional decision makers at that level. Salesgenie also offers a wide range of business profile information including type of business, business credit profiles, branch office locations, number of employees at a location, and estimated revenue to help identify and qualify prospective opportunities.
"Our goal is to help sales teams accelerate the velocity of their business,” said Mark Israelsen, President of Salesgenie.com. "By feeding targeted sales leads directly into their managed sales process, businesses using Salesforce CRM can increase the quality and quantity of their opportunities. With the reporting and analysis they get from Salesforce CRM, they can utilize Salesgenie to better refine who they target. As a result, account managers can zero in on their best opportunities and proactively feed new prospects into the funnel as their deals advance in the pipeline.”
"This is a great example of the kind of applications made possible by using the Force.com platform," said Clarence So, Chief Marketing Officer, salesforce.com. "Any sales team can benefit from a solution that delivers high quality sales leads right into their sales process. In particular, small and medium businesses can quickly extend their reach through this kind of solution and businesses targeting the SMB market can benefit from the kind of sales lead data that Salesgenie.com offers."
About the Force.com Platform and AppExchange
Force.com is the only proven Platform as a Service for building and running business applications in the cloud. The Force.com platform powers the Salesforce CRM applications, more than 800 ISV partner applications like those from CODA and Fujitsu, and more than 85,000 custom applications used by salesforce.com’s 47,700 customers such as Japan Post, Kaiser Permanente, KONE and Sprint Nextel.
Force.com is the fastest platform for building and deploying complex business applications. Unlike a stack of disparate client/server hardware and software products, Force.com unifies the development and deployment model from the database to the device, allowing developers to easily assemble applications with clicks, components and code, and then instantly deploy them on salesforce.com’s trusted global infrastructure. Customers and partners are using Force.com to build all kinds of business applications from supply chain management to compliance tracking, brand management, accounts receivable, claims processing applications and much more. Applications built on the Force.com platform can be easily distributed to the entire SaaS community through the Force.com AppExchange marketplace at http://www.salesforce.com/appexchange/.
About Salesgenie.com
Salesgenie.com, an infoGROUP company (NASDAQ: IUSA - News), is the leading provider of online solutions for sales effectiveness management. Sales effectiveness starts with effective lead management and Salesgenie.com provides fast, targeted online access to the highest quality sales leads of businesses and consumers available in the industry. The Salesgenie Customer Analyzer & Prospect Builder helps find the best prospects possible by matching leads to the best customers a business has today. The easy-to-use online service also includes a built-in Contact Manager, Business Credit Reports, Mobile functionality, and Mapping, making sales calls more productive for small business owners, independent sales agents, and enterprise account executives. To get a free trial including 100 free sales leads go to www.salesgenie.com or call 1-866-327-6391.
About infoGROUP
infoGROUP (www.infoGROUP.com) (NASDAQ: IUSA), founded in 1972, is the leading provider of business and consumer databases for sales leads & mailing lists, database marketing services, data processing services and sales and marketing solutions. Content is the essential ingredient in every marketing program, and infoGROUP has the most comprehensive data in the industry, and is the only company to own 12 proprietary databases under one roof. The infoGROUP database powers the directory services of the top Internet traffic-generating sites. Nearly 4 million customers use infoGROUP products and services to find new customers, grow their sales, and for other direct marketing, telemarketing, customer analysis and credit reference purposes. infoGROUP headquarters are located at 5711 S. 86th Circle, Omaha, NE 68127 and can be contacted at (402) 593-4500. To know more about Sales Leads, click www.infoGROUP.com.
Statements in this announcement other than historical data and information constitute forward looking statements that involve risks and uncertainties that could cause actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, but are not limited to, recent changes in senior management, the successful integration of recent and future acquisitions, fluctuations in operating results, failure to successfully carry out our Internet strategy or to grow our Internet revenue, effects of leverage, changes in technology and increased competition. More information about potential factors that could affect the company's business and financial results is included in the company's filings with the Securities and Exchange Commission.
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