20.05.2008 12:30:00

Renowned Rock/Heavy Metal Radio and TV Personality Eddie Trunk Engages Paid, Inc. for Promotions and Web Site Management

Popular national syndicated FM and satellite radio personality EDDIE TRUNK has contracted Paid, Inc. (OTCBB:PAYD) to design, build and manage a new web site, as well as to develop and handle merchandising, mobile promotions and fan community relations. This partnership will allow fans to purchase merchandise related to Eddie himself or to the rock and heavy metal music he plays on his weekly radio shows, "EDDIE TRUNK LIVE” on XM satellite radio and "EDDIE TRUNK ROCKS,” which airs live on Q104.3 in his local listening area (New York City, New Jersey, Long Island and Connecticut), via the internet on various outlets, and in syndication through New York-based Radio KG Broadcasting in markets as far reaching as Texas, North Dakota and Washington state. A 25-year radio veteran with a vast weekly radio audience, EDDIE TRUNK also appears frequently on television on VH1, VH1 Classic (where he served as a host and interviewer for five years), and in New York City for MSG Network where he currently serves as host and interviewer for music artists of all genres. Simply put, Eddie is THE respected voice in rock and heavy metal in radio and television. Trunk and his radio network continually sponsor and host local concert events, and he is now enlisting Paid celebrity services to add mobile promotions, merchandise sales and other V.I.P. related offerings for the events. Trunk has a phenomenal reputation as a lifelong expert on all forms of rock -- its music, history and the larger than life personalities involved. He also has an extensive history in the music business working in artist management and as VP of Megaforce Records in the late ‘80s. He is a crusader for keeping radio fresh, unique and exciting while playing the music he loves, which includes doing all of his own programming and producing in addition to hosting his shows, which dominate ratings and draws raves from his numerous celebrity guests and fans in the nation’s number one radio market and beyond. Trunk has a tremendous impact on his audience that stretches far across and outside the United States, to an international fan base who listen to his local show’s rebroadcast at www.knac.com. Trunk connects to his audience with a knowledge and passion for what he does. His shows are appointment listening and mix music, talk, interview, calls and opinion. Eddie Trunk is very well known as a national figure, and there is significant potential for promotions, activities and events both on and offline nationwide as he broadens his audience. Trunk stated, "My fans are accustomed to accessing my show on the Web, and I’m excited to leverage an incredible opportunity with Paid to offer them a richer fan experience right then and there, by linking in exclusive member-only merchandise, V.I.P. ticketing, online and mobile content and other fresh approaches that mix very well with my passion for metal and my loyal listeners who share that passion.” "To fans, EDDIE TRUNK is as legendary as the music and musicians themselves. And to the celebrities, he is not just an expert, but someone they want to hang out with, hence the constant stream of big names that appear on his shows for hours at a time,” said Keith Garde, Paid celebrity services president. "Eddie accomplishes things that become a part of heavy metal history, like getting the first real interview with Axl Rose in 15 years and talking Twisted Sister into a reunion performance after a 14-year split. The list goes on and on. We are thrilled that by bringing in Paid’s web site management and other promotional services, we can really leverage and build on Eddie’s fan base and his exceptional body of work.” Paid’s management of the web site www.eddietrunk.com will create a registered fan base to which it will deliver members-only access to special communications and events, exclusive archived materials and an array of merchandise for heavy metal lovers and fans of Eddie’s radio broadcasts. Especially in the Northeastern U.S., mobile promotions are expected to add to this fan base and further build Eddie’s following as an already super-popular connection to not only the music, but to a long line of rock celebrities such as Guns N Roses, Ace Frehley, AC/DC, Black Sabbath, Judas Priest, Iron Maiden, Van Halen, Aerosmith and Kiss to name just a few. About Paid, Inc.: Paid, Inc. operates a diversified set of businesses, including its celebrity services and AuctionInc ecommerce technology businesses. Paid, Inc.’s celebrity services provides celebrities and organizations with official Web sites and fan club services that include e-commerce storefronts, ticketing and fan experience packages and web site content to attract tens of thousands of visitors daily. Using proprietary patented technology, Paid's innovative AuctionInc brand shipping calculation and auction management software and services are utilized to streamline online auctions, ecommerce and web site development and hosting. The Company also sponsors autograph signing events and other sports marketing services for sports clientele. The Company's common stock is traded on the OTC Bulletin Board under the symbol PAYD. For further information, visit http://www.paid.com. Forward Looking Statements: This Press Release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934 that are based upon current expectations or beliefs, as well as a number of assumptions about future events, including matters related to the Company's operations, profitability, business development efforts, and expectations about celebrity programs and fan club activities, technologies, and services. Although the Company believes that the expectations reflected in the forward-looking statements and the assumptions upon which they are based are reasonable, it can give no assurance that such expectations and assumptions will prove to have been correct. The reader is cautioned not to put undue reliance on these forward-looking statements, as these statements are subject to numerous factors and uncertainties. In addition, other factors that could cause actual results to differ materially are discussed in the Company's most recent filings, including Form 10-QSB with the Securities and Exchange Commission.

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