Pup-Peroni(R) Offers a Chance to Win the World's First PUP'D-OUT 2008 Jeep(R) Liberty

Pup-Peroni® brand dog snacks announces today that it is determined to make it easier than ever for pet parents to travel with their furry companions. And they’re doing it in style as they team up with Galpin Auto Sports, the design team behind television’s popular Pimp My Ride, to launch a national contest that will make one pup enthusiast the proud winner of the first, and only, PUP’D-OUT 2008 Jeep® Liberty. Del Monte Foods Company (NYSE:DLM), maker of Pup-Peroni brand dog snacks, made the announcement today from its San Francisco headquarters in celebration of National Take Your Dog to Work Day. Paw prints are spanning the United States, and not just in our backyards as statistics show that 29% of pet parents are taking their four-legged family members with them on trips of 50 miles or more. In addition, 47% of pet parents consider their dog’s comfort in the decision making process when buying a car (Source: 21st Century Dog Owner Survey, American Kennel Club, 2007). "This PUP’D-OUT Jeep is one more way that Del Monte Foods and Pup-Peroni are encouraging pet parents to share special moments with their four-legged family members wherever they go — and to do it in style,” said Matthew Park, Vice President of Marketing, Del Monte Pet Products. "At Del Monte, we believe that pets are a member of our families and should share in all of the activities we love — wherever they take us!” Hot Doggy Designers The promotion’s grand prize Jeep® is not only designed to be pup-friendly, but seriously PUP’D-OUT as Galpin Auto Sports (GAS), the famed design team responsible for the popular television show Pimp My Ride, is designing and Galpinizing (customizing) this PUP’D-OUT phenomenon. The fully customized Jeep® will be tailored to the personality and interests of the Grand Prize winner and his or her dog — geared for the pup-perfect lifestyle. "We’re excited to work with Pup-Peroni on their PUP’D-OUT Jeep” said Beau Boeckmann, Chief Designer for Galpin Auto Sports. "Designing a ride that is pet friendly is nothing new but in this case we’re designing a Jeep that really puts the pup in the driver’s seat!” The completion of this pup-friendly ride will include everything you need to ensure that the four-legged member of the family is as comfortable as the rest — if not more! More than just a custom paint job; bark-worthy features include: Dog ramp that lowers/retracts from back hatch for easy pup entry and exit from jeep Water and food bowls Dog bone wheel rims Small vacuum installed in back to help with clean-up Pull-up screens behind front seats and behind back seats to keep your furry friend safely in one part of the Jeep, when necessary Win the PUP’D-OUT Jeep® The online and in-pack contest, which officially launches today, appropriately National Take Your Dog to Work Day™, offers pup lovers across the nation a chance to win a customized 2008 Jeep® Liberty, tricked out to suit the dog of the grand prize winner. The package also includes a vacation for the winner and his or her dog, $5,000 in cash, a camcorder and a page on www.pupperoni.com to document their traveling adventures. Over 6.5 million unique codes will be available in specially marked Pup-Peroni packages and distributed at special "Pup Friendly” events by the one-and-only Pup Patrol — the mobile team whose mission is to make the world a more pup-friendly place. Please visit www.pupperoni.com for all contest details. Pup-Peroni’s PUP-D OUT Jeep® Promotion Kicks-Off in San Francisco The Pup-Peroni Pup-Patrol is out to make the world a more Pup-Friendly place and they’re heading your way on a cross-country tour with stops planned at dog parks, pet stores and retail locations nationwide. Today’s National Take Your Dog to Work Day® kicks-off Pup-Peroni’s Jeep® promotion in San Francisco, home of Del Monte Foods, where pet parents and pet lovers alike can stop by to enjoy the Pup-Peroni experience, get free product samples, bandanas and VIP coupons, and check out renderings of the PUP-D-OUT Jeep®. Visit the Pup-Patrol on June 22, 2007 at One Market @ The Landmark from 10:00 a.m. – 2:00 p.m. Pup-Peroni and the Pup-Patrol are championing the rights of pets and pet parents to have fun anytime, anywhere. They’ll be campaigning to open up more Pup-Friendly places in your town, hosting fun activities for you and your pooch, and handing out Pup-Packs filled with Pup-Peroni samples and coupons. For a complete listing of Pup-Patrol stops, please visit www.pupperoni.com. About Del Monte Pet Products At Del Monte, our pet products nourish and enrich the lives of pets and pet parents by providing great-tasting, high-quality and innovative products for dogs and cats and by encouraging them to enjoy an active lifestyle together. With trusted brands including Meow Mix®, Kibbles ‘n Bits®, 9Lives®, Snausages®, Pup-Peroni®, Milk-Bone®, Meaty Bone® and Pounce®, our products enrich the connection between people and the pets they love. As a premier provider of taste-oriented pet food and pet snacks, our products play a key role in the lives of millions of pet families everyday. About Del Monte Foods Del Monte Foods is one of the country's largest and most well known producers, distributors and marketers of premium quality, branded food and pet products for the U.S. retail market, generating approximately $3 billion in net sales in fiscal 2006. With a powerful portfolio of brands including Del Monte®, StarKist®, S&W®, Contadina®, College Inn®, Meow Mix®, Kibbles 'n Bits®, 9Lives®, Milk-Bone®, Pup-Peroni®, Meaty Bone®, Snausages® and Pounce®, Del Monte products are found in nine out of ten American households. The Company also produces, distributes and markets private label food and pet products. For more information on Del Monte Foods Company (NYSE:DLM), visit the Company's website at www.delmonte.com. Del Monte. Nourishing Families. Enriching Lives. Every Day. About Galpin Auto Sports (G.A.S.) Galpin Auto Sports, located at 15600 Roscoe Blvd. in Van Nuys offers customizing and personalizing services on all new and pre-owned vehicles sold through its family of dealerships, and financing for the customizing services can be included into the purchase price of the vehicle. In addition, G.A.S. will customize or personalize any make or model vehicle, including collector and classic cars. For more information on Galpin Auto Sports’ unique products and services, please contact G.A.S. General Manager, Steve McCord (smccord@galpin.com), at (877)-GO-GAS-GO or visit the new web site at www.galpinautosports.com.