16.07.2008 14:01:00
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LexisNexis and LinkedIn Announce Agreement to Feature LinkedIn(R) Contacts on martindale.com(R)
LexisNexis, a leading global provider of client development solutions
for the legal profession, today announced an agreement with the creator
of the world’s largest professional network,
LinkedIn – enhancing the position of its
Martindale-Hubbell®
legal network as a networking destination for attorneys. Additionally,
as part of the agreement, abstracts and links to Martindale-Hubbell
articles and content will be distributed within the LinkedIn network.
Martindale-Hubbell is continually introducing new capabilities and
content on its martindale.com®
service to help corporate counsel and other sophisticated buyers of
legal services identify, evaluate and select counsel from more than a
million attorneys worldwide. The agreement with LinkedIn builds upon
this depth of information by offering users instant visibility between
lawyers they are searching on martindale.com and their personal
LinkedIn relationships, which can serve as referral sources. This
translates into better decision making for users when seeking
information on legal issues, an individual attorney or a firm.
"Martindale.com is where corporate
counsel and other legal professionals from all over the world go to find
lawyers, and with LinkedIn connections displayed for easy access and
use, it’s now a one-stop destination where
they can tap into their online network to get more information and
feedback about the attorneys or firms they are researching from people
they know and trust,” said Ralph Calistri,
CEO of Martindale-Hubbell and senior vice president of Global Client
Development at LexisNexis. "Access to
LinkedIn at martindale.com is also an important milestone within
our larger effort to provide the most robust and effective online
community for legal professionals.” "We are pleased to join with
Martindale-Hubbell, the leader in client development solutions for
lawyers,” said Scott Roberts, Senior Director
of Business Development at LinkedIn. "As more
and more attorneys use LinkedIn as a critical business tool,
having their LinkedIn credentials and info on martindale.com, as well
as access to legal content from Martindale-Hubbell, will significantly
enhance their use of the LinkedIn network.”
The benefits of LinkedIn connections on martindale.com are
supported by findings of a survey conducted by Leader Networks on behalf
of LexisNexis that show attorneys are increasingly looking for online
networks that meet their specific business needs. For example, the
survey found:
While 54 percent of attorneys say they belong to an online social
network, fewer than 10 percent say those sites help them work
efficiently or cost effectively.
Meanwhile, 54 percent of corporate counsel and 41 percent of private
practice attorneys view linking to other attorneys or expanding their
network as the most important feature an online professional network
could provide.
And, more than 40 percent of all corporate counsel and private
practice attorneys report an interest in joining an online
professional network for lawyers.
Specifics About the LinkedIn and martindale.com Arrangement
LinkedIn connections on martindale.com are displayed in an easy
to see and use fashion. When searching martindale.com for
attorneys, users will see LinkedIn icons within the profiles of
attorneys who are members of that network, and within the law firm
profiles when attorneys from that firm are LinkedIn members. If the martindale.com
user is also a member of LinkedIn, he or she can access the LinkedIn
connection with the designated attorney by clicking on the LinkedIn
icon. Doing so presents the user with information about the person, as
well as common LinkedIn connections between the user and the attorney.
In future updates to LinkedIn, abstracts and links to Martindale-Hubbell
articles and other content will be distributed through the LinkedIn
network.
About LinkedIn
LinkedIn takes your professional network online, giving you access to
people, knowledge, jobs and opportunities like never before. Built upon
trusted connections and relationships, LinkedIn has established the world’s
largest and most powerful professional network. Currently, more than 20
million professionals are on LinkedIn, including executives from all
five hundred of the Fortune 500 companies, as well as a wide range of
household names in technology, financial services, media, consumer
packaged goods, entertainment, and numerous other industries. LinkedIn
is backed by world-class investors including Sequoia Capital, Greylock
Partners, Bessemer Venture Partners, and Bain Capital Ventures.
About LexisNexis
LexisNexis® (www.lexisnexis.com)
is a leading global provider of business information solutions to a wide
range of professionals in the legal, risk management, corporate,
government, law enforcement, accounting and academic markets. LexisNexis
originally pioneered online information with its Lexis®
and Nexis®
services. A member of Reed Elsevier (NYSE:ENL)(NYSE:RUK) (www.reedelsevier.com),
LexisNexis serves customers in more than 100 countries with 13,000
employees worldwide.
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