29.11.2017 23:34:00
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Kryptek Outdoor Group Forms Strategic Partnership With Boyt Harness Company
EAGLE, Idaho, Nov. 29, 2017 /PRNewswire/ -- "Battlefield to Backcountry" captures the soul and fiber of the Kryptek Outdoor Group. Kryptek has the only family of camouflage patterns extensively tested by the U.S. Department of Defense, selectively used by U.S. and Coalition Special Operations units, and available to hunters at retail stores around the globe. In light of Kryptek's global momentum, they have formed a strategic partnership with Boyt Harness Company. Boyt will facilitate Kryptek's distribution in North America, focusing on the United States, Canada, and Mexico.
Boyt Harness Company has been in continuous operations since 1901 and like Kryptek, Boyt shares common ground of product supporting U.S. military forces. The Boyt Harness Company family of brands includes Bob Allen, Mud River Dog Products, Rattlers, Secure Vault, Bug Out and The Outdoor Connection.
"Boyt not only has an immense amount of experience, but they also have unquestionable integrity, honor, and an outstanding reputation within the industry. When you pair Kryptek's brand momentum with Boyt's sage logistic capability to get product into the hands of retailers on time, with precision, it is an ideal relationship. We are also excited to utilize Boyt's manufacturing expertise to further enhance the Kryptek Gun Case and shooting accessory programs. This is Boyt's center of gravity and their involvement will accelerate the commercialization of industry-leading Kryptek product."
-Butch Whiting, CEO of Kryptek
Boyt will work hand-in-hand with the Kryptek sales representatives, The Evans Group, for the continental United States and Canada while standing up distributors in Mexico.
"Kryptek is a unique brand in the outdoor industry. They have penetration into the hunting market, shooting sports, tactical, and lifestyle, all at the same time, very similar to Boyt's existing distribution model. I have watched their rapid growth, and appreciate the strong authenticity and credibility of the brand. We look forward to assisting Kryptek in the trajectory they have established."
-Tony Caligiuri, President of Boyt Harness
ABOUT KRYPTEK OUTDOOR GROUP: Kryptek provides combat proven features and designs in ultra high-performance technical and tactical outdoor adventure apparel. Kryptek products are continuously tested and proven in austere combat environments and extreme hunting conditions. Constant improvement and feedback is implemented into future designs with the end-goal of providing our products to outdoor adventurers who demand the utmost in quality and overall performance in their gear. Learn more at http://Kryptek.Com
MEDIA CONTACTS:
Michelle Scheuermann, BulletProof Communications LLC; mscheuermann@bulletproofcomm.com; 651.964.0264
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SOURCE Kryptek Outdoor Group
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