Iteris to Present at the Needham & Co. 13th Annual Growth Conference on January 12, 2011

Iteris, Inc. (NYSE Amex: ITI), a leader in traffic management focused on the development and application of advanced technologies, has been invited to present at the 13^th Annual Needham & Co. Growth Conference on January 11-13, 2011. The conference will be held at The New York Palace Hotel in New York.

Iteris’ CEO Abbas Mohaddes is scheduled to present on Wednesday, January 12, at 2:10 p.m., EST, with one-on-one meetings held the same day.

During his presentation, Mr. Mohaddes will discuss how Iteris combines expertise in hardware and software engineering, image processing, and traffic management to develop sophisticated systems that reduce travel time and congestion, enhance transit operations, provide safer mobility, and improve overall quality of life. He will also highlight the various applications, benefits, and market opportunities for Iteris’ leading products and services, and review the company’s recent financial performance.

The conference is recognized as the largest and best-known growth conference in the industry. With more than 1,500 institutional investors and venture capital professionals anticipated to attend, it has also become one of the best attended conferences on Wall Street. Over the course of three days, attendees may participate in moderated presentations inclusive of Q&A with companies, as well as thematic panels with industry professionals.

An audio webcast presentation and replay will be available on Iteris’ investor relations section at www.iteris.com. For more information about the conference or to schedule a one-on-one meeting with management, contact your Needham representative or go to www.needhamco.com.

About Iteris, Inc.

Iteris, Inc. is a leader in traffic management focused on the development and application of advanced technologies that reduce traffic congestion, minimize the environmental impact of traffic congestion, and improve the safety of surface transportation systems infrastructure. Combining outdoor image processing, traffic engineering, and information technology, Iteris offers a broad range of Intelligent Transportation Systems and driver safety solutions to customers worldwide. Iteris is headquartered in Santa Ana, California with offices throughout North America and in Europe and Asia. Investors are encouraged to contact the company at 888-329-4483, or at www.iteris.com.