Global $84.31 Bn Diaper Market Market, 2013-2018 & 2023

DUBLIN, Jan 11, 2019 /PRNewswire/ --

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Global diaper market is projected to reach $84,317.6 million by 2023, increasing demand for comfortable and high-absorbent diapers for both babies and adults, increasing number of women workforce, rising adult population, increasing use of biodegradable diapers and growing awareness among populace about personal hygiene, are the major factors driving the growth of the market.

On the basis of age, the baby diaper category contributed over 85.0% revenue share to the global diaper market in 2017, on account of increasing hygiene awareness, rising birth rates as well as growing disposable income. However, with rising adult population across the globe, the prevalence of uncontrollable urge to urinate problem (urinary incontinence) and rising cases of prostate surgeries, the market for adult diapers is projected to witness a faster CAGR, globally, during the forecast period.

Pharmacies were the most preferred distribution channel for purchasing diapers globally, accounting for maximum revenue share, of 32.3%, in the diaper market in 2017. This is due to trust of consumers to buy healthcare products from pharmacies, instead of approaching some other stores. Moreover, consumers find it convenient and time-saving to approach a store that offers medications, which makes it easy for them to spot the products to be bought. These factors are resulting in high acceptance of this distribution channel among buyers.

Based on product type, the cloth baby diaper market has been classified into prefold, fitted, pocket, all-in-one, and flat diapers. The prefold category held the highest market share of 26.7% in 2017, among other types of cloth baby diaper, globally. This is attributed to the fact that these diapers are increasingly being adopted due to its lower price, better absorbent, and finer quality than the fitted or flat diapers, which were traditionally being used extensively.

Globally, Europe was the largest diaper market; and over 50% of the baby diaper sales came from Europe and APAC in 2017. However, APAC is expected to witness the fastest growth, during the forecast period, owing to massive growth of population in developing countries of the region and increasing modernization. Also, as the per capita income of consumers is increasing, consumers are focusing more on the personal and baby hygiene.

Globally, there has been an upsurge in eco-friendly biodegradable diapers in the recent years. Biodegradable diapers are made from plant-based materials and are free from harmful chemicals and plastics. While, most of the disposable diapers contain artificial absorbents, such as sodium poly-acrylate, which form a gel when they come in contact with moisture. The disposable diapers decompose in landfill sites very slowly and cause harm to the environment. The Women's Environmental Network (WEN) promote the use of washable nappies, as a more environment-friendly and convenient alternative to disposable nappies.

The use of biodegradable diapers is driving market growth, as these diapers are not manufactured with petrochemicals and eco-unfriendly materials, or skin irritants; and are safe for adult and baby skin.

In the recent past, product launches and geographical expansions have been the major activities in the diaper market. The Procter & Gamble (P&G) Company, through its operating unit Carrier has been the forerunner in both product launches and partnerships. Kao Corporation is another key player that is focusing on these developments.

Some of the key players operating in the diaper market include

• Kimberly-Clark Corporation
• The Procter & Gamble Company
• Unicharm Corporation
• Kao Corporation
• DSG International (Thailand)
• Nobel Hygiene Private Limited
• Essity Aktiebolag (publ).
• Ontex Group NV
• Oji Holdings Corporation
• Domtar Corporation

Key Topics Covered:

Chapter 1. Research Background
1.1 Research Objectives
1.2 Market Definition
1.3 Research Scope
1.4 Key Stakeholders

Chapter 2. Research Methodology
2.1 Secondary Research
2.2 Primary Research
2.2.1 Breakdown of Primary Research Respondents
2.2.1.1 By region
2.2.1.2 By industry participant
2.2.1.3 By company type
2.3 Market Size Estimation
2.4 Data Triangulation
2.5 Assumptions for the Study

Chapter 3. Executive Summary

Chapter 4. Introduction
4.1 Definition of Market Segments
4.1.1 By Age
4.1.1.1 Baby Diaper Market
4.1.1.1.1 By product
4.1.1.1.1.1 Disposable diaper
4.1.1.1.1.1.1 Ultra-absorbent
4.1.1.1.1.1.2 Regular absorbent
4.1.1.1.1.1.3 Super absorbent
4.1.1.1.1.2 Cloth diaper
4.1.1.1.1.2.1 All-in-one diaper
4.1.1.1.1.2.2 Flat diaper
4.1.1.1.1.2.3 Pocket diaper
4.1.1.1.1.2.4 Prefold diaper
4.1.1.1.1.2.5 Fitted diaper
4.1.1.1.1.3 Biodegradable diaper
4.1.1.1.1.4 Cloth training pants
4.1.1.1.1.5 Cloth swim diapers
4.1.1.1.2 By baby weight
4.1.1.1.2.1 (0-6) kg
4.1.1.1.2.2 (6-7.5) kg
4.1.1.1.2.3 (7.5-9) kg
4.1.1.1.2.4 (9-10.5) kg
4.1.1.1.2.5 (10.5-12) kg
4.1.1.1.2.6 Above 12 kg
4.1.1.1.3 By absorption level
4.1.1.1.3.1 High absorption
4.1.1.1.3.2 Low absorption
4.1.1.2 Adult Diaper Market
4.1.1.2.1 By product
4.1.1.2.1.1 Disposable diaper
4.1.1.2.1.1.1 Tab style
4.1.1.2.1.1.2 Briefs
4.1.1.2.1.1.3 Pads & Liners
4.1.1.2.1.2 Cloth diaper
4.1.1.2.1.3 Swim diapers
4.1.1.2.1.4 Biodegradable diapers
4.1.1.2.2 By absorption level
4.1.1.2.2.1 High absorption
4.1.1.2.2.2 Low absorption
4.1.1.2.3 By size
4.1.1.2.3.1 Small
4.1.1.2.3.2 Medium
4.1.1.2.3.3 Large
4.1.1.2.4 By gender
4.1.1.2.4.1 Men
4.1.1.2.4.2 Women
4.1.2 By Distribution channel
4.1.2.1 Pharmacies
4.1.2.2 Supermarkets/Hypermarkets
4.1.2.3 Convenience stores
4.1.2.4 Online
4.2 Value Chain Analysis
4.3 Market Dynamics
4.3.1 Trends
4.3.1.1 Delayed toilet training of children in developed countries
4.3.1.2 Growing e-commerce of diapers
4.3.1.3 Increased of R&D investment by the vendors
4.3.2 Drivers
4.3.2.1 Increasing number of working women
4.3.2.2 Rising adult population across the globe
4.3.2.3 Up surging of eco-friendly biodegradable diapers
4.3.2.4 Development of absorbent core technology
4.3.2.5 Impact analysis of drivers on market forecast
4.3.3 Restraints
4.3.3.1 Long usage of diaper leads to skin infection
4.3.3.2 Declining birth rate in developed countries
4.3.3.3 Impact analysis of restraints on market forecast
4.3.4 Opportunities
4.3.4.1 Presence of untapped markets for diaper
4.3.4.2 Emergence of hybrid diapers
4.4 Porter's Five Forces Analysis

Chapter 5. Global Market Size and Forecast

Chapter 6. North America Market Size and Forecast

Chapter 7. Europe Market Size and Forecast

Chapter 8. APAC Market Size and Forecast

Chapter 9. Latin America Market Size and Forecast

Chapter 10. MEA Market Size and Forecast

Chapter 11. Competitive Landscape
11.1 Market Share Analysis of Key Players
11.2 Recent Activities of Key Players
11.3 Global Strategic Developments of Key Players
11.3.1 Mergers and Acquisitions
11.3.2 Product Launches
11.3.3 Partnerships
11.3.4 Geographic Expansions

Chapter 12. Company Profiles

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