Front Row Partners with Industry Titan Eric Mitchell to Target "On Demand” and Online Broadcasters of 3D Media

Front Row Networks, Inc. a Los Angeles-based concert production and distribution company, announced that Eric Mitchell has partnered and joined the company as head of finance and distribution.

Mr. Mitchell has over 20 years of financial, business development and strategic planning experience in the entertainment and motion picture industry.

Mr. Mitchell’s acquisition and financial talents helped Sony Pictures' Tri-Star division acquire theatrical distribution rights to such hits as "Cliffhanger," "Sniper," "Threesome," and "Weekend at Bernie's 2." Eric also secured rights to the title "The Swan Princess" for Sony's Home Video division, and this title became the highest grossing family title for Sony and spawned two video sequels.

"The anticipated revenue stream from this explosive 3D sector seems to be the perfect target for an industry presence like Eric Mitchell at the perfect time,” stated John Diaz.

Mitchell assisted Tri-Star's Vice Chairman in acquiring multi-picture distribution rights with Carolco Pictures; the deal generated $250 million in profit for the studio and led to such hits as "LA Story," "Universal Soldier," "The Doors," "Total Recall," "Basic Instinct" and "Terminator 2." As an advisor to Ascendant Pictures and VIP Media Fund, the largest German tax fund, Eric participated in placing over $500 million in production financing into 46 feature films.

"I am excited about the prospect of developing a young company such as Front Row Networks into an industry leader in the live concert production and distribution sector,” said Mr. Mitchell.

"We are thrilled to have Eric join the team at Front Row Networks, and he will be a valuable asset to the Company and his industry relationships and deal making abilities are unmatched. Mr. Mitchell will help position the Company at the forefront of new media revolution,” says John Diaz, CEO of Front Row Networks.

The current worldwide phenomenon surrounding 3D, combined with the strong-performing live concert business, presents a unique opportunity for Front Row Networks to provide an inexpensive, state-of-the-art, live 3D concert experience to anyone, anywhere in the world.

Front Row Networks is a live concert production and distribution company which produces live concerts in 3D for initial digital broadcast into movie theaters in North America. Following their theatrical run, the films are then licensed to US and international broadcasters, pay channels, PPV markets, DVD and Blu-Ray distributors, and sold on the internet as downloads.

Cautionary Note Regarding Forward-Looking Statements

Statements in this press release regarding the company’s business that are not historical facts are "forward-looking statements” that involve risks and uncertainties. The company wishes to caution readers not to place undue reliance on such forward-looking statements and as such, speak only as of the date made. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including, but not limited to, those discussed in the Company’s latest S-1 filed July 15, 2009.