Fitch and A.M. Best Each Affirm Jackson's Financial Strength Rating

Fitch Ratings and A.M. Best have recently affirmed the financial strength rating of Jackson National Life Insurance Company^® (Jackson^®) and Jackson National Life Insurance Company of New York^®. Jackson’s rating from Fitch has been affirmed at AA (very strong), while the company’s A.M. Best rating has been affirmed at A+ (superior).

Three of the four primary ratings agencies – Fitch Ratings, A.M. Best and Moody’s Investor Service, Inc. – have affirmed Jackson’s financial strength rating in 2011. In April, Moody's affirmed Jackson's rating of A1 (good). All four primary rating agencies have affirmed Jackson’s rating within the last 12 months.

Jackson has maintained the same financial strength ratings for more than eight years. As of June 13, 2011, Jackson’s ratings are:

• A+ (superior) by A.M. Best, the second-highest of 16 rating categories
• AA (very strong) by Standard & Poor’s, the third-highest of 21 rating categories
• AA (very strong) by Fitch Ratings, the third-highest of 19 rating categories
• A1 (good) by Moody’s Investor Service, the fifth-highest of 21 rating categories

"The continued affirmations of Jackson’s financial strength ratings highlight the effectiveness of our pricing and risk management strategies,” said Mike Wells, Jackson’s president and chief executive officer. "As we carefully balance price, risk and margin within our product set, we expect to be the benefactor of a continued flight to quality in all lines of our business. Our comprehensive product lineup provides diversification and the ability to respond well throughout various market cycles, which positions us well for long-term sustainability.”

During 2010, Jackson achieved record sales and deposits of $19.8 billion¹ and record IFRS pretax operating income of $1.3 billion.² At December 31, 2010, Jackson had total IFRS assets of $107 billion, up from $88 billion at the end of 2009³, and $4.6 billion of regulatory adjusted capital, more than nine times the regulatory requirement⁴, up from $4.0 billion at the end of 2009.

¹Deposits from Jackson’s subsidiary Curian Capital have been included in Jackson’s total sales and deposits figures.

²International Financial Reporting Standards (IFRS) is a principles-based set of international accounting standards indicating how transactions and other events should be reported in financial statements. IFRS is issued by the International Accounting Standards Board in an effort to increase global comparability of financial statements and results. IFRS is used by Jackson's parent, Prudential plc, to report the Group's financial results.

IFRS pretax operating income is based on longer-term investment returns. It excludes short-term fluctuations in investment returns, hedge results, and change in value of derivatives. A reconciliation to net income based on US generally accepted accounting principles (US GAAP) is as follows (amounts in millions):

³Jackson also has $97 billion of IFRS policy liabilities primarily set aside to pay future policyowner benefits (as of 12/31/10).

⁴Based on authorized control level capital requirements.

Before investing in variable products, investors should carefully consider the investment objectives, risks, charges and expenses of the variable product and its underlying investment options. The current contract prospectus and underlying fund prospectuses, which are contained in the same document, provide this and other important information. Please contact your representative or the Company to obtain the prospectuses. Please read the prospectuses carefully before investing or sending money.

About Jackson National Life Insurance Company

With $107 billion in assets (IFRS)*, Jackson National Life Insurance Company (Jackson) is an industry leader in variable, fixed and fixed index annuities. The company also offers life insurance and institutional products. Jackson markets its products in 49 states and the District of Columbia through independent and regional broker-dealers, financial institutions and independent insurance agents. Jackson’s subsidiary, Jackson National Life Insurance Company of New York^®, similarly markets products in the state of New York. Through its affiliates and subsidiaries, Jackson also provides asset management and retail brokerage services. For more information, visit www.jackson.com.

*Jackson has $107 billion in total IFRS assets and $97 billion in IFRS policy liabilities primarily set aside to pay future policyowner benefits (as of 12/31/10).

Annuities and life insurance products are issued by Jackson National Life Insurance Company (Home Office: Lansing, Michigan) and Jackson National Life Insurance Company of New York (Home Office: Purchase, New York). Variable products are distributed by Jackson National Life Distributors LLC. May not be available in all states and state variations may apply. These contracts have limitations and restrictions, including possible withdrawal charges, recapture charges and excess interest adjustments. Contact your representative or the Company for more information.

Please remember that a Jackson annuity is intended to be a long-term, tax-deferred vehicle for retirement. An annuity's earnings are taxable as ordinary income when withdrawn and, if taken before age 59 1/2, may be subject to a 10% federal tax penalty. Variable annuities involve investment risks and may lose value.

Jackson National Life Insurance Company is an indirect subsidiary of Prudential plc, a company incorporated and with its principal place of business in the United Kingdom. Prudential plc and its affiliated companies constitute one of the world's leading financial service groups. It provides insurance and financial services directly and through its subsidiaries and affiliates throughout the world. It has been in existence for over 160 years and had $532 billion in assets under management as of December 31, 2010. Prudential plc is not affiliated in any manner with Prudential Financial, Inc., a company whose principal place of business is in the United States of America.

The following cautionary statement is included to make applicable and take advantage of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995 for any forward-looking statements made by, or on behalf of, the Company. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance, and underlying assumptions and other statements which are other than statements of historical facts. However, as with any projection or forecast, forward-looking statements are inherently susceptible to a number of risks and uncertainties and actual results and events could differ materially from those currently being anticipated as reflected in such forward-looking statements. There can be no assurance that management’s expectations, beliefs or projections will result or be achieved or accomplished.

Please note that the ratings discussed in this material do not apply to the variable products offered by Jackson.