Embassy Suites Hotels(R) and Build-A-Bear Workshop(R) Team Up to Provide Summer Travel Fun

Families and kids traveling with their Build-A-Bear Workshopstuffed animals this summer will now have a place for their favoritefurry friends to sleep when they purchase a Build-A-Bear WorkshopSleep Over Pack as part of the Build-A-Bear Workshop promotion atparticipating Embassy Suites Hotels across the United States.Beginning June 23, guests who book the promotion will receive aBuild-A-Bear Workshop themed premium at check-in featuring everythinga traveling bear might need for a night away from home.

Kids will have fun pampering their stuffed animal friends with theBuild-A-Bear Workshop Sleep Over pack that includes a bear-sizedEmbassy Suites Hotels sleeping bag, dental kit with plush toothbrush,floss and honey flavored toothpaste, Embassy Suites Hotels TinyTees(R) shirt and a $5 Bear Buck$(R) gift card to use at Build-A-BearWorkshop, all in a cool drawstring carrying bag. With more than 150Build-A-Bear Workshop stores located in Embassy Suites Hotels markets,the Sleep Over Packs are being offered at such hotels like EmbassySuites Hotel New York City, Embassy Suites Hotel Chicago-Deerfield,and Embassy Suites Hotel Bloomington, Minn., as well as otherparticipating hotels.

Reservations for the package can be made at www.embassysuites.com,by calling 1-800-EMBASSY or at any participating Embassy Suites Hotelbeginning June 10, 2006 and must be made in advance. When makingreservations, ask for the "Build-A-Bear Workshop Sleep Over Pack."

"As a leading family-oriented brand, Embassy Suites Hotels hasalways been focused on providing precisely what families and kids needwhile on vacation," said John Lee, vice president, brand marketing andcommunications for Embassy Suites Hotels. "We offer so many specialamenities that cater to families traveling with children -- two-roomsuite and complimentary cooked-to-order breakfast, just to name a few-- but this year we wanted to offer something for furry friends thattravel with kids by offering them a 'beary special' night's sleep."

Find-A-Bear(R) ID Program

In addition to the Sleep Over Packs, Embassy Suites Hotels is theofficial hotel partner of the Build-A-Bear Workshop(R) Find-A-Bear(R)ID program. Maxine Clark, founder and chief executive bear ofBuild-A-Bear Workshop lost her stuffed animal when she was10-years-old and to this day is still looking for her bear. As aresult, Build-A-Bear Workshop created the Find-A-Bear ID program toreunite lost furry friends with their owners. When a Guest makes a newfurry friend, adding the stuffing and a heart filled with theirwishes, they also add a beary special barcode. If a stuffed animal islost and returned to Build-A-Bear Workshop, its barcode can be scannedand hopefully its owner will be found.

Embassy Suites Hotels is working with Build-A-Bear Workshop toreunite furry friends left behind in any Embassy Suites Hotel. If astuffed animal is found and returned to an Embassy Suites Hotel, itwill be sent to Build-A-Bear Workshop, in hopes of reuniting with itsowner.

"Embassy Suites Hotels, like Build-A-Bear Workshop, providesoutstanding Guest experiences and caters to families' travel needs. Welook forward to reaching new Guests with the Sleep Over Packs andsharing our interactive experience with kids and families on summervacation," said Maxine Clark, founder and chief executive bear ofBuild-A-Bear Workshop. "Children often travel with their stuffedanimals and sometimes they become separated. Embassy Suites'participation in our Find-A-Bear(R) ID program will help us bringtogether kids and their lost furry friends."

About Embassy Suites Hotels

Embassy Suites Hotels is a member of the Hilton Family of Hotelsand opened its first hotel in 1984. It was the first all-suite upscalehotel brand to enter the industry and today has nearly 190 hotels. Tomake reservations or learn the locations of Embassy Suites Hotels(R)in urban, suburban, airport and resort areas, travelers can visit theEmbassy Suites Hotels Web site at www.embassysuites.com, call1-800-EMBASSY or contact their professional travel agent.

Hilton Hotels Corporation (NYSE:HLT) is the leading globalhospitality company, with nearly 2,800 hotels and 475,000 rooms inmore than 80 countries, including 150,000 team members worldwide. Thecompany owns, manages or franchises a hotel portfolio of some of thebest known and highly regarded brands, including Hilton(R), Conrad(R),Coral by Hilton(R), Doubletree(R), Embassy Suites Hotels(R), HamptonInn(R), Hampton Inn & Suites(R), Hilton Garden Inn(R), Hilton GrandVacations(TM), Homewood Suites by Hilton(R), Scandic and TheWaldorf=Astoria Collection(TM).

About Build-A-Bear Workshop, Inc.

Build-A-Bear Workshop, Inc. is the only global company that offersan interactive make-your-own stuffed animal retail-entertainmentexperience. Founded in St. Louis in 1997, the company currentlyoperates more than 240 stores in the United States, Canada and theUnited Kingdom. The addition of franchise stores in Europe, Asia andAustralia make Build-A-Bear Workshop the leader in interactive retail.In November 2004, the company expanded the make-your-own concept fromstuffed animals to dolls with the opening of its first friends 2Bmade(R) stores, where Guests can make their own doll friends. In April2006, Build-A-Bear Workshop acquired The Bear Factory, a U.K.-basedstuffed animal retailer, and Amsbra, Ltd., the company's franchisee inthe U.K., adding company-owned stores in the United Kingdom andIreland. Build-A-Bear Workshop (NYSE:BBW) posted total revenue of $362million in fiscal 2005. For more information, call 888.560.BEAR (2327)or visit the company's award-winning Web sites at www.buildabear.comand www.friends2Bmade.com.

TRADEMARKS

We would like to thank you for your interest in covering ourbusiness. As you write your story, we would ask that you use our fullName: Build-A-Bear Workshop(R) and that when referencing the processof making stuffed animals you use the word "make" not "build".

Build-A-Bear Workshop is our well-known trade name and ourregistered trademark of Build-A-Bear Retail Management, Inc.Build-A-Bear Workshop(R) should only be used in capital letters torefer to our products and services and should not be used as a verb.