15.05.2007 12:00:00
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Crocs, Inc. in License Agreement with Marvel
Crocs, Inc. (NASDAQ: CROX) today announced that it has entered into a
licensing agreement with Marvel Entertainment, Inc. to produce Crocs™
footwear and Jibbitz™ charms featuring
characters ripped from the pages of Marvel’s
comic books including Captain America, The Fantastic Four, The
Incredible Hulk, Spider-Man, and The X-Men.
Ron Snyder, CEO of Crocs, stated: "Marvel has
created some of the best known Super Heroes and Super Villains of all
time, many of which have been introduced to a younger, broader audience
through major motion picture releases. We are committed to capitalizing
on the growing popularity of our brands and Marvel’s
iconic characters through the creation of a line of products that will
ring true with comic book enthusiasts and movie buffs alike.”
The new line of Jibbitz™ charms will be
available at select U.S. & Canadian retail locations in summer 2007
while the new line of Crocs™ footwear will
debut later in the year.
About Crocs, Inc: Crocs, Inc. is a rapidly growing designer, manufacturer and retailer
of footwear for men, women and children under the Crocs™
brand. All Crocs™ brand shoes feature Crocs’
proprietary closed-cell resin, Croslite™,
which represents a substantial innovation in footwear. The Croslite™
material enables us to produce soft, comfortable, lightweight,
superior-gripping, non-marking and odor-resistant shoes. These unique
elements make Crocs™ footwear ideal for
casual wear, as well as for professional and recreational uses such as
boating, hiking, hospitality and gardening. The versatile use of the
material has enabled us to successfully market our products to a broad
range of consumers. In 2006, the company acquired Jibbitz LLC, a unique accessory brand
with colorful snap-on products specifically suited for Crocs™
shoes. Today, more than 1,100 Jibbitz designs are available to consumers
for personalizing and customizing their Crocs™
footwear. Crocs™ shoes are sold in more than 80
countries and come in a wide array of colors and styles. Please visit www.crocs.com
for additional information.
About Marvel Entertainment, Inc.
With a library of over 5,000 characters, Marvel Entertainment, Inc. is
one of the world's most prominent character-based entertainment
companies. Marvel's operations are focused on utilizing its character
franchises in licensing, entertainment, publishing and toys. Areas of
emphasis include feature films, DVD/home video, consumer products, video
games, action figures and role-playing toys, television and promotions.
Rooted in the creative success of over sixty years of comic book
publishing, Marvel's strategy is to leverage its character franchises in
a growing array of opportunities around the world. More information
about Marvel can be found on the company's World Wide Web site, which is
located at www.marvel.com.
Marvel and all related Marvel characters are ©
and trademarks of Marvel Characters, Inc., and are used with permission.
Copyright © 2007 Marvel Characters, Inc. All
rights reserved. www.marvel.com.
Super Hero(es) and Super Villains are co-owned registered trademarks.
Forward Looking Statements
Certain information contained in this press release may be deemed to
constitute forward-looking statements within the meaning of the Private
Securities Litigation Reform Act of 1995. These statements involve known
and unknown risks, uncertainties and other factors which may cause our
actual results, performance or achievements to be materially different
from any future results, performances or achievements expressed or
implied by the forward-looking statements. These risks and uncertainties
include, but are not limited to, our ability to obtain and protect
intellectual property rights and other factors described in our annual
report on Form 10-K under the heading "Risk Factors," and our subsequent
filings with the Securities and Exchange Commission. Readers are
encouraged to review that section and all other disclosures appearing in
our filings with the Securities and Exchange Commission.
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