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26.07.2011 15:00:00

Constant Contact Adds New Event Marketing Partners

As part of its efforts to offer small organizations a one-stop shop for all things event-related, Constant Contact®, Inc. (NASDAQ: CTCT) has added eight new event marketing AppConnect and Co-Marketing partners to its rapidly growing Partners Program. This new group of partners will offer access to Constant Contact's event marketing tools and industry-leading expertise to their members, better enabling them to drive participation and strengthen relationships with key stakeholders. As part of the program, partners and their members will receive product discounts, access to educational resources and trainings, and free personal coaching.

"Constant Contact Event Marketing makes it easy for small businesses and nonprofits to plan, manage, and promote their events,” said Christopher M. Litster, vice president and general manager of event marketing for Constant Contact. "Our partners have the opportunity to share this tool with their networks, offering them an effective, affordable way to increase the impact of their marketing efforts-- and reap their own benefits, too.”

As an AppConnect partner, BiddingForGood, the leading charitable e-commerce platform connecting consumers and marketers to thousands of nonprofit auctions, will develop a Constant Contact product integration that will launch later this summer. The integration will seamlessly sync contacts from one platform to the other, and allow BiddingForGood customers to leverage Constant Contact’s email marketing and event marketing tools within the auction platform. In addition, Constant Contact and BiddingForGood will host joint educational seminars focused on best practices in managing nonprofit events.

According to Jon Carson, CEO of BiddingForGood, "We are always striving to make our online auction platform as robust as possible and are excited that this Constant Contact partnership will help us to achieve just that.”

New co-marketing partners include Poken, a suite of products and software that enables collection of contact information digitally, rather than by exchanging business cards; NextGen: Charity, a nonprofit innovation conference; Event Planners Association, a national membership association for professionals in the event and amusement industries; Wedding Industry Professionals Association (WIPA), a national community for professionals in the wedding industry; PartyMouth, an online referral network for party and event professionals; Oregon Festivals & Events Association, a membership based organization providing services to members of the Oregon event planning community; and Meetings Technology Expo, an annual conference that provides meeting professionals with hands-on technology education.

Constant Contact partners receive a number of benefits for themselves and their members. Partners receive a free Constant Contact account, and their members receive product discounts of up to 25%. Both partners and their members have access to free personal coaching, private webinars, and a variety of easy-to-use marketing templates. In addition, Constant Contact helps their partners market their services via a free online market, the Constant Contact MarketPlace, which puts their services in front of Constant Contact's more than 450,000 customers.

For more information about the Constant Contact Partners Program, please visit: http://tinyurl.com/2bv33v.

About Constant Contact, Inc.

Constant Contact is revolutionizing the success formula for small organizations through affordable, easy-to-use Engagement Marketing™ tools that help create and grow customer relationships. More than 450,000 small businesses, nonprofits, and associations worldwide rely on Constant Contact to drive ongoing customer dialogs through email marketing, social media marketing, event marketing, and online surveys. All Constant Contact products come with unrivaled KnowHow, education, and free coaching with a personal touch, including award-winning customer support.

Constant Contact and the Constant Contact Logo are registered trademarks of Constant Contact, Inc. All Constant Contact product names and other brand names mentioned herein are trademarks or registered trademarks of Constant Contact, Inc. All other company and product names may be trademarks or service marks of their respective owners.

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