21.05.2008 12:52:00
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Checkpoint Systems and Sealed Air Cryovac Present the First Integrated and Automated Anti-Theft Label and Source Tagging System for Direct Contact with Fresh Food Products
Checkpoint Systems (NYSE: CKP), a leading manufacturer and
marketer of identification, tracking, security and merchandising
solutions to the retail industry and its supply chain, and Sealed Air
Cryovac, a leading global manufacturer of a wide range of food and
protective packaging materials and systems, announce the launch of an
innovative anti-theft tagging solution for food products. The solution
targets frequently stolen products such as cheese. In particular,
Cryovac is using the system to protect supplies of Parmigiano Reggiano
and Grana Padano.
"The Global Theft Barometer has highlighted an
increased amount of theft of certain food products,”
notes Rob van der Merwe, President and CEO of Checkpoint Systems, Inc. "In
Italy, for instance, Parmigiano Reggiano has a shrink rate of about 9
percent. The combination of the Checkpoint and Cryovac solution is a
good example to combat grocery shrinkage.”
Checkpoint’s collaboration with Sealed Air
Cryovac in Italy began in early 2007. The companies initiated a label
and source tagging program designed to protect food, such as meat and
dairy products. Checkpoint’s research and
development laboratories produced the first RF-EAS Food-Safe label - the
only label to date that has received European authorization and ISEGA
certification, for direct contact with dry, moist and fatty food
products. The distinctive feature of the label is its conformity with
European health and safety legislation to control the direct contact
with fresh and dry foodstuffs; the label also meets all FDA guidelines
for direct food contact. The label complies with Checkpoint’s
standards for deactivation and detection by EAS systems.
The Food-Safe label enables the fresh food sector to gain all the
benefits of source tagging. These include time savings due to the
elimination of manual label applications.
Sealed Air Cryovac, known for continuous technological research that has
made the company a global leader in packaging, then set up a
manufacturing system to integrate Checkpoint’s
Food-Safe anti-theft label inside its Cryovac®
vacuum shrink bags. The integration makes it difficult to tamper with
product packaging and defeat the anti-theft label.
The first tests were conducted with Parmigiano Reggiano in Italy for a
six-month period to determine the effectiveness of Checkpoint’s
label source tagged and integrated into Cryovac®
vacuum shrink bags. The first market request to Sealed Air Cryovac was
for two million packs for the protection of Parmigiano Reggiano alone.
However, the system is expected in the near future to be applied to
other types of ‘softer’
cheeses and to packaged cold meats. These products represent a
significant percentage of those displayed in supermarkets’
refrigerated food cabinets. They are also significant in terms of both
sales and inventory shrinkage. Initial studies have shown that this
RF-EAS source tagging program may cut down inventory shrinkage of dairy
products from 9 percent to 1 percent.
"This integrated solution for the source
tagging of food products that we have developed with Cryovac puts
Checkpoint on the cutting-edge of source tagging solutions to fulfil
requirements of both major retailers and producers of foodstuffs that
are difficult to preserve,” notes van der
Merwe.
"Sealed Air Cryovac is a solutions provider
offering value added products and systems to the entire food supply
chain. With the RF technology provided by Checkpoint, we are able to
help our customers and retailers to further improve their bottom lines
by reducing the in-store theft of items such as Parmigiano Reggiano
cheese. There are more opportunities with this technology in the fresh
food segment,” said Mr. Gerd Wichmann,
Marketing Director EMEA, Cryovac Packaging.
About Checkpoint Systems Inc.
Checkpoint Systems Inc. is a world leading provider of product
identification and inventory shrinkage management solutions for the
retail sector and related supply chain. Checkpoint services aim at
increasing its customers’ sales and at
safeguarding their profits. Checkpoint is traded on the New York Stock
Exchange and operates in all geographical markets with 3900 employees
across the globe. The company specializes in source tagging of consumer
goods and in RF EAS (Electronic Article Surveillance), RFID (Radio
Frequency Identification) and merchandising solutions.
www.checkpointeurope.com ABOUT Sealed Air Cryovac
Cryovac® and Smartpak®
are registered trademarks of Cryovac Inc., a subsidiary of Sealed Air
Corporation.
Cryovac Packaging and Cryovac Food Solutions are business units of
Sealed Air and global leaders in innovative flexible and rigid packaging
materials, systems and services for a wide range of food applications.
With more than 3,000 employees throughout the region, Sealed Air Cryovac
in Europe, the Middle-East and Africa (EMEA) operates manufacturing
facilities in France (Arc-en-Barrois and Epernon), Germany
(Norderstedt), the UK (St. Neots and Poole), Italy (Passirana di Rho),
Spain (Buñol), Russia (Volgograd), Poland
(Ozarow), Hungary (Újhartyán),
South Africa (Spartan) and Botswana (Lobatse). Also located at the
Italian site is the Sealed Air Cryovac EMEA Packaging Technical Center.
The EMEA Customer Systems Center is located in Root, Switzerland.
Packforum®, Sealed Air Cryovac EMEA’s
permanent customer care center, is located at Roissy Charles de Gaulle
near Paris, France.
Sealed Air is dedicated to permanently improving its environmental
performance and strives for safety and environmental excellence, while
also ensuring that plastic food packaging is more efficient than ever.
The company is actively engaged in source reduction and total material
utilisation through recycling or reuse of industrial scrap, otherwise
energy recovery through appropriate incineration.
The Sealed Air EMEA website can be found on www.sealedair-emea.com.
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