Blackbaud Launches New Online Fundraising and Marketing Solution to Help Nonprofits Reach and Engage More Supporters

Blackbaud, Inc. (Nasdaq: BLKB) today announced the availability of Blackbaud NetCommunity Spark^™, a solution designed to help nonprofits complement and expand their existing online presence. Organizations including American-Arab Anti-Discrimination Committee, Detroit Zoological Society, and Hui No’Eau Visual Arts Center have recently selected and will use the solution to improve their supporters’ online experience and activate two-way communications.

"Organizations need their websites to do more than just share information—Blackbaud NetCommunity Spark helps bring nonprofit websites to life,” said Allison Van Diest, Blackbaud’s Internet solutions market manager. "Spark helps nonprofits create an interactive online experience by providing two-way communication through email, events, and online transactions, improving the online experience by keeping supporters interested and engaged.”

Powered by The Raiser’s Edge^®, Blackbaud NetCommunity Spark combines the industry’s most powerful fundraising system with superior email communication, online fundraising, event, and optional volunteer and membership tools to help nonprofits meet their goals.

"We believe Blackbaud NetCommunity Spark will help take our online fundraising program to the next level,” said Haythem Khalil, American-Arab Anti-Discrimination Committee’s development director. "With the customized contribution pages, professional email templates, campaign tracking, and great client service team, it is a fundraiser’s #1 solution.”

With Blackbaud NetCommunity Spark, nonprofits can transform their existing website and online marketing with:

• Unmatched online fundraising tools
• Email marketing to drive new and renewing support
• Online event management and registrations

"Blackbaud NetCommunity Spark will help us redefine how we approach online fundraising and email marketing,” said Aaron Tockstein, Detroit Zoological Society’s database administrator. "We will now be able to better craft messaging to supporters through tracking and testing of email campaigns and online fundraising forms. By developing a members-only section on our website, we will also be able to provide enhanced online benefits in a very cost-effective way.”

Visit www.blackbaud.com/sparks for more information and to register for the web seminar, "Ignite your website with Blackbaud NetCommunity Spark.”

About Blackbaud

Blackbaud is the leading global provider of software and services designed specifically for nonprofit organizations, enabling them to improve operational efficiency, build strong relationships, and raise more money to support their missions. Approximately 22,000 organizations — including University of Arizona Foundation, American Red Cross, Cancer Research UK, The Taft School, Lincoln Center, In Touch Ministries, Tulsa Community Foundation, Ursinus College, Earthjustice, International Fund for Animal Welfare, and the WGBH Educational Foundation — use one or more Blackbaud products and services for fundraising, constituent relationship management, financial management, website management, direct marketing, education administration, ticketing, business intelligence, prospect research, consulting, and analytics. Since 1981, Blackbaud’s sole focus and expertise has been partnering with nonprofits and providing them the solutions they need to make a difference in their local communities and worldwide. Headquartered in the United States, Blackbaud also has operations in Australia, Canada, the Netherlands, and the United Kingdom. For more information, visit www.blackbaud.com.

Forward-looking Statements

Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks related to our dividend policy and share repurchase program, including potential limitations on our ability to grow and the possibility that we might discontinue payment of dividends; risks relating to restrictions imposed by the credit facility; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud's investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.