Björn Borg AB Interim Report January – September 2014

Regulatory News:

• The Group’s net sales increased by 2 percent to SEK 163.7 million (160.2). Excluding currency effects, sales were unchanged.
• The gross profit margin was 52.4 percent (51.8).
• Operating profit amounted to SEK 32.8 million (23.6).
• Profit after tax amounted to SEK 24.0 million (15.5).
• Earnings per share before and after dilution amounted to SEK 1.00 (0.74).

JANUARY 1 – SEPTEMBER 30, 2014

• The Group’s net sales increased by 2 percent to SEK 403.5 million (396.8). Excluding currency effects, sales were unchanged.
• The gross profit margin was 52.6 percent (51.3).
• Operating profit amounted to SEK 52.4 million (33.7).
• Profit after tax amounted to SEK 41.7 million (24.9).
• Earnings per share before and after dilution amounted to SEK 1.76 (1.26).

QUOTE FROM THE CEO

"The highlights of the third quarter were our participation in Fashion Week Stockholm, solid profitability growth and good growth in our e-commerce”, said Henrik Bunge, CEO of Björn Borg.

For further information, please contact:
Henrik Bunge, CEO, telephone +46 8 506 33 700
Magnus Teeling, CFO, telephone +46 8 506 33 700

Björn Borg is required to make public the information in this interim report in accordance with the Securities Market Act.
The information was released for publication on November 17, 2014 at 7:30 am (CET).

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