Bango Enables Easy on-Ramp to Mobile Apps and Content Sales with New, Low Cost Credit Card Payments

Bango (LSE:BGO) has launched Bango Credit Card Payment, a new mobile payment product, to help businesses and individuals charge mobile phone users for their digital content and applications anywhere in the world. By integrating Bango Credit Card Payment into their website for just $9.99 / €7.99 / £5.99 per month, businesses get a simple and low cost way to bill their mobile customers.

"With the current rise in smartphone users, a lot of businesses who have never considered mobile before, are now looking at how they can capture revenue from this new market,” said Anil Malhotra, SVP Alliances & Marketing. "And many of these smartphone users, such as those with a Blackberry or Google phone, are used to using the web on their phones, and are familiar with credit card services.”

With Bango, anyone can offer credit card payment to their mobile visitors and refine their product offer, pricing and consumer experience, with the flexibility to upgrade to operator billing through Bango when they are ready.

Bango Credit Card Payment is easy to set up and brings the familiarity of online credit/debit card payments to mobile, using an intelligent, optimized flow that eliminates unnecessary steps for the user, such as entering card type and full billing address. This speeds up purchases, leading to more successful transactions across all mobile devices.

To add credit card payments to their mobile site, businesses simply need to go online at www.bango.com/creditcard and set up Bango Credit Card Payment in minutes. It can be upgraded to include operator billing for suitable services.

Using a network of credit card processors, Bango collects payments worldwide in multiple currencies and languages, from all handsets, networks and mobile internet connections. Bango Credit Card Payment offers single click checkout after the first purchase. As Bango knows the preferences of millions of consumers across many merchants, this increases the availability of this fast payment feature being offered, despite the merchant never having sold to that person before.