Activision Drives American Chopper 2 Full Throttle to Retail Stores

American Chopper 2 Full Throttle is now available for thePlayStation(R)2 computer entertainment system and the Xbox(R) videogame system from Microsoft for a suggested retail price of $29.99. TheNintendo GameCube(TM) title will ship on November 22 and also carry asuggested retail price of $29.99. American Chopper 2 Full Throttle israted "T" for Teen by the ESRB.

"Everything fans love about the original game is bigger, badderand better in American Chopper 2 Full Throttle," said Dave Oxford,Activision, Inc. "Players participate in a high octane adventure tobuild the ultimate custom chopper while managing all the conflicts,pressure and drama that their favorite TV show characters experience."

With three times the number of parts than in the first game,American Chopper 2 Full Throttle allows the player maximumcustomization. By competing in family battles, races and other bikerchallenges, gamers earn better parts and respect from Paul Sr. to helpthem build the ultimate custom motorcycle. All-new gameplayenhancements, such as lifelike physics and handling, more chopperstunts, spectacular bike crashes with various outcomes, as well asthemed challenges and gameplay elements like races, stunts and policechases test players' chopper skills.

About Discovery Commerce

Discovery Commerce is the retail and licensing arm of the leadingglobal real-world media and entertainment company, DiscoveryCommunications, Inc. Discovery Commerce illuminates the world ofDiscovery for a global audience through extensive retail operations,licensing relationships and an array of entertaining and informativeconsumer products and services. Discovery Commerce operates multipleretail channels including a nationwide chain of Discovery ChannelStores, a seasonal Discovery Channel Store catalog, robust onlineshopping (discoverystore.com) and direct-to-consumer businesses, andstrategic third-party retail and merchandising partnerships. DiscoveryGlobal Licensing translates network brands into a wide variety ofinnovative product lines that are sold through well-known third-partyretailers in both domestic and international markets. These offeringsreflect Discovery's core programming genres of science and technology,health, nature, history, travel and exploration. Known for itscommitment to lifelong discovery, Discovery-branded consumer productsare available in 97 countries and 28 languages.

About Activision, Inc.

Headquartered in Santa Monica, Calif., Activision, Inc. is aleading worldwide developer, publisher and distributor of interactiveentertainment and leisure products. Founded in 1979, Activision postednet revenues of $1.4 billion for the fiscal year ended March 31, 2005.

Activision maintains operations in the U.S., Canada, the UnitedKingdom, France, Germany, Italy, Japan, Australia, Scandinavia, Spainand the Netherlands. More information about Activision and itsproducts can be found on the company's World Wide Web site, which islocated at www.activision.com.

The statements made in this press release that are not historicalfacts are "forward-looking statements." These forward-lookingstatements are based on current expectations and assumptions that aresubject to risks and uncertainties. The Company cautions readers ofthis press release that a number of important factors could causeActivision's actual future results to differ materially from thoseexpressed in any such forward-looking statements. Such factorsinclude, without limitation, product delays, retail acceptance of ourproducts, industry competition, rapid changes in technology andindustry standards, protection of proprietary rights, maintenance ofrelationships with key personnel, vendors and third-party developers,international economic and political conditions, integration ofrecently acquired subsidiaries and identification of suitable futureacquisition opportunities. These important factors and other factorsthat potentially could affect the Company's financial results aredescribed in our filings with the Securities and Exchange Commission,including the Company's most recent Annual report on Form 10-K andQuarterly Report on Form 10-Q. Readers of this press release arereferred to such filings. The Company may change its intention, beliefor expectation, at any time and without notice, based upon any changesin such factors, in the Company's assumptions or otherwise. TheCompany undertakes no obligation to release publicly any revisions toany forward-looking statements to reflect events or circumstancesafter the date hereof or to reflect the occurrence of unanticipatedevents.