petitePARADE and Children's Club join forces for two days of Fashion, presenting the leading childrenswear SS18 collections

NEW YORK, Aug. 3, 2017 /PRNewswire/ -- petitePARADE Kids Fashion Week, the renowned and regarded platform highlighting children's fashion continues its partnership with the leading children's apparel tradeshow in the U.S. market, Children's Club. For two days, Sunday, August 6th and Monday, August 7th, petitePARADE at Children's Club will feature runway shows of the best Spring/Summer '18 childrenswear collections. This is the third installment of petitePARADE at Children's Club, a partnership that began in January 2017 with the UBM Fashion Group's kidswear division. 

Opening Day 1, a curated multi-brand showcase will feature 19 top brands, showing a sneak peek of what's to be seen in each of the booths exhibiting at Children's Club: Andy & Evan, Appaman, Archiemede, Bunny & Hare, Charabia Paris, Choupette, DL1961, EGG by Suzan Lazar, Hatley, Imoga, Joules, Lazy Pants, Lennon & Wolfe, MOD Actiwear, Noukies, Paz Rodriguez, Peas & Queues, Snapper Rock, and Unauthorized.

Following the showcase, the afternoon will highlight denim brands, featuring more than just the much-needed classic pair of jeans; not a stranger to the petitePARADE runway is global brand, Hudson Kids along with cool kid brand True Religion. Closing the show will be the debut of Blu and Blue, coloring the runway with a full array of deep sea blues.

Opening Day 2 on Monday, August 7th, ag kids Adriano Goldschmied will premiere top looks from its Spring 2018 collection. Returning to petitePARADE, Diesel Kid will then rock the runway with its street style meets rockstar themed spring '18 collection. Following, Spanish brand Losan will deliver "happy fashion" with its colorful and dynamic looks. Finally, closing the parade this season is Vingino, the denim/sportswear brand that will surly make an impact on and off the runway.

Perfecting each strand of hair, Curly Kids will be petitePARADE's official hair partner to complement every look with their top styling, kid-friendly hair products.

Children's Club Show Director, Lee Rosenbaum, remarked, "The runway is the most elegant bridge connecting buyers and sellers. It is the ultimate presentation of a designer's vision and a buyers view of their end customer. And it is this amazing dynamic between designers and buyers that fuels the momentum of the market at Children's Club. Pairing the leading US kid's trade show with the leader in children's runway presentation represents an obvious and wonderful partnership…and measured by the level of brand and retailer enthusiasm for our runway shows this season, the market clearly believes in the marriage of Children's Club and petitePARADE."

About petitePARADE: Established in 2010 to legitimize Children's Fashion, petitePARADE Kids Fashion Week has produced state-of-the-art runway shows, bi-annually, showcasing fashion and top products that range from toddlers to teens. Today, petitePARADE is a leading reference in the children's industry with its online presence, social outreach programs and strategic partnerships. Since its inception, petitePARADE has showed over 100 designer collections from Chloe to Little Marc Jacobs, top retailers such as Target, Babies"R"Us and JCPenney, along with boutique international best-selling brands. petitePARADE continues to execute strategic partnerships at both industry and consumer levels. For further information, visit www.petiteparade.com.

About Children's Club: Children's Club is an international exhibition featuring every category of children's clothing from newborn to age 12, layette items, fashion accessories, footwear, toys and gifts. Exhibiting brands reflect an eclectic base of established collections and new designers bursting onto the scene. Children's Club is an excellent opportunity to be seen by the medium to better children's specialty retailers and boutiques. In May 2016 Children's Club announced an expansion of the franchise. Children's Club MAGIC (formerly named playground) launched its first show in August 2016 in Las Vegas. For more information about Children's Club, please visit www.ubmfashion.com. Follow us: @childrensclub #childrensclub

Children's Club is organized by UBM plc. UBM is the largest listed pure-play B2B Events organizer in the world and the leading organizer in the US and Asia. Our 3,750 staff, based in more than 20 countries, serve more than [30] different industry sectors. Our deep knowledge and passion for these sectors allow us to create personalized environments which enable you to succeed. Please visit www.ubm.com for more information about our presence in [country/region] and for the latest news and information about UBM. 

See you there. 

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SOURCE Children’s Club