7UP Aims to Save Earthlings From Alien Invaders*

PLANO, Texas, April 25 /PRNewswire/ -- 7UP took note of the appearance of unidentified flying objects (UFOs) over Phoenix, Arizona and Orlando, Florida earlier this week, and has taken immediate steps to counteract the potential threat of alien invasion.

(Logo: http://www.newscom.com/cgi-bin/prnh/20030912/7UPLOGO)

"We read Drudge Report like everyone else," said Matt Smith, director of brand marketing for 7UP. "And when we saw the reports that UFOs had been spotted in the skies over two major American cities, we knew what people were thinking: they're here to eat us."

Although the intentions of the aliens have yet to be established, 7UP is not prepared to take any chances with the lives of billions of humans who inhabit the planet Earth.

"Any aliens with the technology to cross the vast gulf of space and enter Earth's atmosphere unchallenged are clearly far more advanced than we are, so any attempt to fight them would be futile," said Smith. "The best thing to do is to appease these creatures with a large supply of refreshing 7UP. I, for one, welcome our new alien overlords and, quite frankly, the worst case is that they'll have something naturally delicious to wash us down with."

7UP will be delivering a shipment of the soft drink to potential landing sites around Phoenix and Orlando. Any 7UP beverages unclaimed by the alien invaders will be free for any lucky uneaten humans to take for themselves.

For more information about 7UP's plans to save mankind from the alien menace, please visit http://www.7up.com/.

* Or, at the very least, give the aliens a naturally delicious chaser after they have consumed the human race. About Cadbury Schweppes Americas Beverages

7UP is a leading brand in the beverage portfolio of Plano, Texas-based Cadbury Schweppes Americas Beverages (CSAB), a subsidiary division of Cadbury Schweppes plc . CSAB is one of the largest producers of soft drinks and premium beverages in the Americas. CSAB's brand portfolio includes Dr Pepper, 7 UP, Snapple, Mott's, RC Cola, A&W Root Beer, Sunkist Soda, Canada Dry, Hawaiian Punch, Schweppes, Diet Rite, Clamato, Mr & Mrs T Mixers, Holland House Mixers, Rose's, Mistic, Yoo-hoo, Orangina, IBC, Stewart's, Nantucket Nectars, and other well-known consumer brands. For additional information on Cadbury Schweppes and its products, visit http://www.brandspeoplelove.com/.